# #b77b80

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#b77b80`
- RGB: rgb(183, 123, 128)
- HSL: hsl(355, 29%, 60%)
- OKLCH: oklch(0.646 0.075 13.9)
- Relative luminance: 0.2579
- Nearest named color: Rose Gold (#b76e79, Δ 3.13) — https://brandsweets.com/colors/rose-gold
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/b77b80

## Tints & shades

- Tints (toward white): #be898d, #c5969a, #caa0a3, #d2adb0, #d9babd, #e0c7c9, #e7d4d6, #eddedf, #f4ebec, #fbf8f9
- Shades (toward black): #ac686d, #a1595f, #8d4e53, #7d4549, #693a3e, #562f32, #452629, #311b1d, #211213, #0d0708

## Harmonies

- Complementary: #7bb7b2
- Analogous: #b77b9e, #b7947b
- Triadic: #80b77b, #7b80b7
- Split-complementary: #7bb794, #7b9eb7
- Tetradic: #9eb77b, #7bb7b2, #947bb7

## Colors that go with #b77b80

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #b77b80 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Estate (https://brandsweets.com/palettes/luxury#estate), Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #b77b80: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Puma (https://brandsweets.com/colors/brands/puma-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Harbour (https://brandsweets.com/palettes/cool#harbour), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com). — https://brandsweets.com/colors/charcoal
- **Champagne** #f7e7ce [pool] — 5 real palettes, including Midnight Luxe and Coffee Bar put Champagne beside #b77b80, as that palette's text colour. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/champagne
- **Denim** #1560bd [pool] — Designers have shipped Denim with #b77b80: 4 real palettes, including Dusk and Guinness's brand system, as the lead colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Guinness (https://brandsweets.com/colors/brands/guinness-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #b77b80: 4 real palettes, including Studio Grey and Spline's brand system, as the accent. Seen in: Studio Grey (https://brandsweets.com/palettes/minimal#studio-grey), Spline (https://brandsweets.com/colors/brands/spline-design), Notion (https://brandsweets.com/colors/brands/notion), Opensea (https://brandsweets.com/colors/brands/opensea-io). — https://brandsweets.com/colors/dodgerblue
- **Eggplant** #614051 [pool] — Eggplant shows up next to #b77b80 in 4 real palettes, including Blush and Sepia Mono, as the accent. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono), Bramble (https://brandsweets.com/palettes/muted#bramble), Golden Hour (https://brandsweets.com/palettes/warm#golden-hour). — https://brandsweets.com/colors/eggplant
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #b77b80 in 4 real palettes, including Noir Beauty and Ledger Dark, as the lead colour. Seen in: Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty), Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/goldenrod
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #b77b80 in 4 real palettes, including Desert Road and Darkroom, as the accent. Seen in: Desert Road (https://brandsweets.com/palettes/warm#desert-road), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Rolex (https://brandsweets.com/colors/brands/rolex-com). — https://brandsweets.com/colors/hunter-green

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.41:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #a86167 (4.59:1); AA: background → #242424 (4.55:1); AAA: text → #80474b (7.19:1)
- On black (#000000): 6.16:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #be898d (7.15:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/b77b80-c49e9c-62cb8f-2d241f-f1e9ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#b77b80" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.