# #b7768c

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#b7768c`
- RGB: rgb(183, 118, 140)
- HSL: hsl(340, 31%, 59%)
- OKLCH: oklch(0.64 0.086 357.9)
- Relative luminance: 0.2492
- Nearest named color: Rose Gold (#b76e79, Δ 2.858) — https://brandsweets.com/colors/rose-gold
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/b7768c

## Tints & shades

- Tints (toward white): #be8397, #c591a2, #cc9ead, #d3abb9, #dab9c4, #dfc3cc, #e6d0d8, #eddee3, #f4ebee, #fbf8f9
- Shades (toward black): #ae657e, #a0546e, #904c62, #7c4155, #6b3849, #572e3b, #462530, #321a22, #211217, #0d0709

## Harmonies

- Complementary: #76b7a1
- Analogous: #b776ac, #b78176
- Triadic: #8cb776, #768cb7
- Split-complementary: #76b781, #76acb7
- Tetradic: #acb776, #76b7a1, #8176b7

## Colors that go with #b7768c

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #b7768c: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment (https://brandsweets.com/colors/brands/playstation-com), Puma (https://brandsweets.com/colors/brands/puma-com). — https://brandsweets.com/colors/charcoal
- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #b7768c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Dusk (https://brandsweets.com/palettes/cool#dusk), Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/cadetblue
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Midnight Luxe and Coffee Bar put Champagne beside #b7768c, as that palette's text colour. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/champagne
- **Peru** #cd853f [pool] — 5 real palettes, including Kiln and Bakery put Peru beside #b7768c, as the lead colour. Seen in: Kiln (https://brandsweets.com/palettes/dark#kiln), Bakery (https://brandsweets.com/palettes/warm#bakery), Estate (https://brandsweets.com/palettes/luxury#estate), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar). — https://brandsweets.com/colors/peru
- **Saddle Brown** #8b4513 [pool] — Designers have shipped Saddle Brown with #b7768c: 4 real palettes, including Bakery and Homestead, as the lead colour. Seen in: Bakery (https://brandsweets.com/palettes/warm#bakery), Homestead (https://brandsweets.com/palettes/warm#homestead), Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/saddlebrown
- **Slate Gray** #708090 [pool] — 4 real palettes, including Clay & Linen and Greige put Slate Gray beside #b7768c, as the supporting colour. Seen in: Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Greige (https://brandsweets.com/palettes/neutral#greige), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Graphite (https://brandsweets.com/palettes/technical#graphite). — https://brandsweets.com/colors/slategray
- **Tan** #d2b48c [pool] — Tan is paired with #b7768c in 4 real palettes, including Sepia Mono and Clean Beauty, as the accent. Seen in: Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Mushroom (https://brandsweets.com/palettes/neutral#mushroom), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/tan
- **Taupe** #483c32 [pool] — Taupe is paired with #b7768c in 23 real palettes, including Blush and Kiln, as the text colour against it. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Kiln (https://brandsweets.com/palettes/dark#kiln), Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.51:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #ab5f78 (4.53:1); AA: background → #212121 (4.59:1); AAA: text → #824559 (7.13:1)
- On black (#000000): 5.98:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #c0879a (7.17:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/b7768c-c49ca5-62cb75-2d211f-f1e9f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#b7768c" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.