# #b768bb

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#b768bb`
- RGB: rgb(183, 104, 187)
- HSL: hsl(297, 38%, 57%)
- OKLCH: oklch(0.636 0.147 325.4)
- Relative luminance: 0.2356
- Nearest named color: Lavendless (#b86fc2, Δ 1.738) — https://brandsweets.com/colors/lavendless
- Moods: cool, modern
- Page: https://brandsweets.com/colors/b768bb

## Tints & shades

- Tints (toward white): #be76c1, #c484c8, #cb92ce, #d2a0d4, #dab2dc, #e1c0e3, #e8cee9, #eedcef, #f5eaf6, #fcf8fc
- Shades (toward black): #ae56b3, #9d49a2, #8c4190, #7b397f, #6a316d, #562858, #442046, #331835, #1f0e20, #0e060e

## Harmonies

- Complementary: #6cbb68
- Analogous: #8d68bb, #bb6896
- Triadic: #bbb768, #68bbb7
- Split-complementary: #96bb68, #68bb8d
- Tetradic: #bb8d68, #6cbb68, #6896bb

## Colors that go with #b768bb

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #b768bb on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #b768bb: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #b768bb: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Medium Slate Blue** #7b68ee [pool] — Medium Slate Blue shows up next to #b768bb in two real palettes: Obsidian's brand system and Lavender Haze, as the supporting colour. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze). — https://brandsweets.com/colors/mediumslateblue
- **Taupe** #483c32 [pool] — Taupe is paired with #b768bb in two real palettes: Loom's brand system and Obsidian's brand system, as that palette's text colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/taupe
- **Copper** #b87333 [harmony: triadic] — Copper completes a triad with #b768bb — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/copper
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #b768bb in Klarna US's brand system, as the accent. Seen in: Klarna US (https://brandsweets.com/colors/brands/klarna-com). — https://brandsweets.com/colors/blueviolet
- **Champagne** #f7e7ce [pool] — Midnight Luxe puts Champagne beside #b768bb, as that palette's text colour. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/champagne

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.68:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #ad53b2 (4.51:1); AA: background → #1c1c1c (4.63:1); AAA: text → #823c86 (7.14:1)
- On black (#000000): 5.71:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #c17dc5 (7.01:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/b768bb-c19fbe-9acb62-2d1f28-ede9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#b768bb" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.