# #b69fd6

A color — cool, light, clean, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#b69fd6`
- RGB: rgb(182, 159, 214)
- HSL: hsl(265, 40%, 73%)
- OKLCH: oklch(0.742 0.082 303.6)
- Relative luminance: 0.396
- Nearest named color: Violet Velvet (#b19cd9, Δ 1.296) — https://brandsweets.com/colors/violet-velvet
- Moods: cool, light, clean, modern
- Page: https://brandsweets.com/colors/b69fd6

## Tints & shades

- Tints (toward white): #bea9da, #c3b0dd, #cbbbe2, #d1c2e5, #d9cdea, #ded4ed, #e7dff1, #ece6f4, #f4f1f9, #faf8fc
- Shades (toward black): #a386cb, #8f6dc0, #7c54b6, #6b45a1, #5d3c8b, #4c3172, #3c2659, #2b1c40, #1a1127, #0a060e

## Harmonies

- Complementary: #bfd69f
- Analogous: #9fa3d6, #d19fd6
- Triadic: #d6b69f, #9fd6b6
- Split-complementary: #d6d19f, #a3d69f
- Tetradic: #d69fa3, #bfd69f, #9fd6d1

## Colors that go with #b69fd6

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #b69fd6: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Auth0 (https://brandsweets.com/colors/brands/auth0-com), Harbour (https://brandsweets.com/palettes/cool#harbour), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #b69fd6 in 4 real palettes, including Ahrefs's brand system and NBA's brand system, as the supporting colour. Seen in: Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), NBA (https://brandsweets.com/colors/brands/nba-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Gumroad (https://brandsweets.com/colors/brands/gumroad-com). — https://brandsweets.com/colors/amber
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #b69fd6: 4 real palettes, including Max's brand system and Calm's brand system, as the supporting colour. Seen in: Max (https://brandsweets.com/colors/brands/max-com), Calm (https://brandsweets.com/colors/brands/calm-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Remix (https://brandsweets.com/colors/brands/remix-run). — https://brandsweets.com/colors/deepskyblue
- **Midnight Blue** #191970 [pool] — 8 real palettes, including Lavender Milk and First Snow put Midnight Blue beside #b69fd6, as the text colour against it. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), First Snow (https://brandsweets.com/palettes/cool#first-snow), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/midnightblue
- **Periwinkle** #ccccff [pool] — Periwinkle shows up next to #b69fd6 in 4 real palettes, including Lavender Milk and Calendly's brand system, as the supporting colour. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Calendly (https://brandsweets.com/colors/brands/calendly-com), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai). — https://brandsweets.com/colors/periwinkle
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #b69fd6: 5 real palettes, including Crypto.com's brand system and First Snow, as the supporting colour. Seen in: Crypto.com (https://brandsweets.com/colors/brands/crypto-com), First Snow (https://brandsweets.com/palettes/cool#first-snow), Stone (https://brandsweets.com/palettes/neutral#stone), Calendly (https://brandsweets.com/colors/brands/calendly-com). — https://brandsweets.com/colors/powderblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #b69fd6 in 6 real palettes, including Sephora's brand system and Roblox's brand system, as the supporting colour. Seen in: Sephora (https://brandsweets.com/colors/brands/sephora-com), Roblox (https://brandsweets.com/colors/brands/roblox-com), 1password (https://brandsweets.com/colors/brands/1password-com), Telehealth (https://brandsweets.com/palettes/modern#telehealth). — https://brandsweets.com/colors/royalblue
- **Dark Sea Green** #8fbc8f [harmony: complementary] — Dark Sea Green sits directly opposite #b69fd6 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkseagreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.35:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #8762bc (4.66:1); AA: background → #3d3d3d (4.61:1); AAA: text → #6b45a1 (7.02:1); AAA: background → #1f1f1f (7:1)
- On black (#000000): 8.92:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/b69fd6-b19cc4-dfd54e-2b1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#b69fd6" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.