# #b5d72d

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#b5d72d`
- RGB: rgb(181, 215, 45)
- HSL: hsl(72, 68%, 51%)
- OKLCH: oklch(0.826 0.186 121)
- Relative luminance: 0.5861
- Nearest named color: Conifer (#b1dd52, Δ 2.286) — https://brandsweets.com/colors/conifer
- Moods: vivid
- Page: https://brandsweets.com/colors/b5d72d

## Tints & shades

- Tints (toward white): #bddb43, #c3de54, #cae269, #d2e77e, #d9eb94, #dfeea5, #e7f2ba, #eef6d0, #f4f9e1, #fcfdf6
- Shades (toward black): #a5c526, #97b422, #859f1e, #73891a, #657817, #536313, #414d0f, #2f380b, #202707, #0e1103

## Harmonies

- Complementary: #4f2dd7
- Analogous: #d7a42d, #60d72d
- Triadic: #2db5d7, #d72db5
- Split-complementary: #2d60d7, #a42dd7
- Tetradic: #2dd7a4, #4f2dd7, #d72d60

## Colors that go with #b5d72d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Deep Sky Blue** #00bfff [harmony, pool: triadic] — Deep Sky Blue completes a triad with #b5d72d — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Learning App (https://brandsweets.com/palettes/playful#learning-app), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint). — https://brandsweets.com/colors/deepskyblue
- **Blue** #0000ff [pool] — 5 real palettes, including Binance's brand system and Minecraft's brand system put Blue beside #b5d72d, as the accent. Seen in: Binance (https://brandsweets.com/colors/brands/binance-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Robinhood (https://brandsweets.com/colors/brands/robinhood-com), MongoDB (https://brandsweets.com/colors/brands/mongodb-com). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #b5d72d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Coastal (https://brandsweets.com/palettes/cool#coastal), Disney (https://brandsweets.com/colors/brands/disney-com). — https://brandsweets.com/colors/charcoal
- **Cornflower Blue** #6495ed [harmony, pool: split] — Cornflower Blue is a split-complement of #b5d72d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: NBA (https://brandsweets.com/colors/brands/nba-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #b5d72d in 7 real palettes, including Wise's brand system and Tabloid, as the accent. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Tabloid (https://brandsweets.com/palettes/editorial#tabloid), Lay's (https://brandsweets.com/colors/brands/lays-com), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #b5d72d: 7 real palettes, including Ikea's brand system and Wikipedia's brand system, as the accent. Seen in: Ikea (https://brandsweets.com/colors/brands/ikea-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), LEGO (https://brandsweets.com/colors/brands/lego-com), Walmart (https://brandsweets.com/colors/brands/walmart-com). — https://brandsweets.com/colors/denim
- **Red** #ff0000 [pool] — Red is paired with #b5d72d in 5 real palettes, including Wise's brand system and Gatorade's brand system, as the lead colour. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Gatorade (https://brandsweets.com/colors/brands/gatorade-com), Wired (https://brandsweets.com/colors/brands/wired-com), Paddle (https://brandsweets.com/colors/brands/paddle-com). — https://brandsweets.com/colors/red
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #b5d72d in 4 real palettes, including NBA's brand system and Walmart's brand system, as the supporting colour. Seen in: NBA (https://brandsweets.com/colors/brands/nba-com), Walmart (https://brandsweets.com/colors/brands/walmart-com), MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Disney (https://brandsweets.com/colors/brands/disney-com). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.65:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #687c18 (4.68:1); AA: background → #545454 (4.59:1); AAA: text → #4f5e12 (7.14:1); AAA: background → #383838 (7.1:1)
- On black (#000000): 12.72:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/b5d72d-b5bea2-4e77df-242d1f-f1efe9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#b5d72d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
