# #b54588

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#b54588`
- RGB: rgb(181, 69, 136)
- HSL: hsl(324, 45%, 49%)
- OKLCH: oklch(0.563 0.162 346.7)
- Relative luminance: 0.1586
- Nearest named color: Fandango (#b53389, Δ 3.156) — https://brandsweets.com/colors/fandango
- Moods: warm
- Page: https://brandsweets.com/colors/b54588

## Tints & shades

- Tints (toward white): #be5594, #c567a0, #cd7aab, #d48cb7, #db9fc3, #e0aecc, #e7c0d8, #eed3e3, #f5e5ef, #fcf8fa
- Shades (toward black): #a63f7d, #94386f, #853264, #732b56, #64264b, #511f3d, #431932, #301224, #210d19, #0f060b

## Harmonies

- Complementary: #45b572
- Analogous: #aa45b5, #b54550
- Triadic: #88b545, #4588b5
- Split-complementary: #50b545, #45b5aa
- Tetradic: #b5aa45, #45b572, #4550b5

## Colors that go with #b54588

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #b54588 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #b54588: 4 real palettes, including Chase's brand system and Ulta Beauty's brand system, as the lead colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Peacock (https://brandsweets.com/palettes/vivid#peacock), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Teal** #008080 [harmony, pool: split] — Teal is a split-complement of #b54588: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Redfin (https://brandsweets.com/colors/brands/redfin-com). — https://brandsweets.com/colors/teal
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #b54588: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #b54588 in two real palettes: Klarna US's brand system and Gemstone, as the accent. Seen in: Klarna US (https://brandsweets.com/colors/brands/klarna-com), Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/blueviolet
- **Crimson** #dc143c [pool] — Crimson is paired with #b54588 in two real palettes: The Ordinary's brand system and Redfin's brand system, as the supporting colour. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com), Redfin (https://brandsweets.com/colors/brands/redfin-com). — https://brandsweets.com/colors/crimson
- **Orange** #ffa500 [pool] — Two real palettes: Sunset Boulevard and Rippling's brand system put Orange beside #b54588, as the supporting colour. Seen in: Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Rippling (https://brandsweets.com/colors/brands/rippling-com). — https://brandsweets.com/colors/orange
- **Plum** #dda0dd [pool] — Plum shows up next to #b54588 in two real palettes: NYX Cosmetics's brand system and Semrush's brand system, as the supporting colour. Seen in: NYX Cosmetics (https://brandsweets.com/colors/brands/nyxcosmetics-com), Semrush (https://brandsweets.com/colors/brands/semrush-com). — https://brandsweets.com/colors/plum

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.03:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #90376c (7.12:1)
- On black (#000000): 4.17:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #bc4e90 (4.63:1); AA: background → #f5f5f5 (4.62:1); AAA: text → #ce7eae (7.22:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/b54588-c19faf-6bcb62-2d1f22-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#b54588" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.