# #b4e70d

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#b4e70d`
- RGB: rgb(180, 231, 13)
- HSL: hsl(74, 89%, 48%)
- OKLCH: oklch(0.861 0.213 124.3)
- Relative luminance: 0.6688
- Nearest named color: Inchworm (#b2ec5d, Δ 3.66) — https://brandsweets.com/colors/inchworm
- Moods: vivid
- Page: https://brandsweets.com/colors/b4e70d

## Tints & shades

- Tints (toward white): #c0f21c, #c7f335, #cdf54d, #d4f665, #dbf77d, #e2f995, #e8faad, #effcc5, #f6fddd, #fcfef5
- Shades (toward black): #a5d40c, #93bc0b, #84a90a, #719108, #627d07, #536a06, #405205, #313f04, #1e2702, #0f1301

## Harmonies

- Complementary: #400de7
- Analogous: #e7ad0d, #48e70d
- Triadic: #0db4e7, #e70db4
- Split-complementary: #0d48e7, #ad0de7
- Tetradic: #0de7ad, #400de7, #e70d48

## Colors that go with #b4e70d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue** #0000ff [pool] — 4 real palettes, including Robinhood's brand system and MongoDB's brand system put Blue beside #b4e70d, as the supporting colour. Seen in: Robinhood (https://brandsweets.com/colors/brands/robinhood-com), MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Binance (https://brandsweets.com/colors/brands/binance-com), Snapchat (https://brandsweets.com/colors/brands/snapchat-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #b4e70d in 6 real palettes, including Wise's brand system and Lay's's brand system, as the accent. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Lay's (https://brandsweets.com/colors/brands/lays-com), Ferrari (https://brandsweets.com/colors/brands/ferrari-com), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise). — https://brandsweets.com/colors/crimson
- **Red** #ff0000 [pool] — Red is paired with #b4e70d in 5 real palettes, including Wise's brand system and Gatorade's brand system, as the lead colour. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Gatorade (https://brandsweets.com/colors/brands/gatorade-com), Heineken (https://brandsweets.com/colors/brands/heineken-com), Paddle (https://brandsweets.com/colors/brands/paddle-com). — https://brandsweets.com/colors/red
- **Taupe** #483c32 [pool] — Taupe is paired with #b4e70d in 5 real palettes, including Crayon Box and 7-Eleven's brand system, as the text colour against it. Seen in: Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Calvin Klein (https://brandsweets.com/colors/brands/calvinklein-us). — https://brandsweets.com/colors/taupe
- **Plum** #dda0dd [harmony: complementary] — Plum sits directly opposite #b4e70d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/plum
- **Violet** #ee82ee [harmony, pool: split] — Violet is a split-complement of #b4e70d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Gumroad (https://brandsweets.com/colors/brands/gumroad-com). — https://brandsweets.com/colors/violet
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #b4e70d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com). — https://brandsweets.com/colors/charcoal
- **Deep Pink** #ff1493 [pool] — 3 real palettes, including Night Market and Arcade put Deep Pink beside #b4e70d, as the supporting colour. Seen in: Night Market (https://brandsweets.com/palettes/vivid#night-market), Arcade (https://brandsweets.com/palettes/vivid#arcade), JetBrains (https://brandsweets.com/colors/brands/jetbrains-com). — https://brandsweets.com/colors/deeppink

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.46:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #627d07 (4.71:1); AA: background → #5c5c5c (4.58:1); AAA: text → #4b6006 (7.06:1); AAA: background → #404040 (7.1:1)
- On black (#000000): 14.38:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/b4e70d-b4bea2-4e72df-242d1f-f1efe9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#b4e70d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.