# #b4dd98

A color — light, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#b4dd98`
- RGB: rgb(180, 221, 152)
- HSL: hsl(96, 50%, 73%)
- OKLCH: oklch(0.851 0.102 133.2)
- Relative luminance: 0.6368
- Nearest named color: Basil Smash (#b7e1a1, Δ 1.411) — https://brandsweets.com/colors/basil-smash
- Moods: light, clean
- Page: https://brandsweets.com/colors/b4dd98

## Tints & shades

- Tints (toward white): #bce0a3, #c1e3ab, #cae7b6, #cfe9be, #d8edc9, #ddf0d1, #e6f4dd, #ebf6e4, #f4faf0, #f9fcf7
- Shades (toward black): #a0d47d, #8ccb62, #78c247, #67ac39, #5a9532, #497a29, #396020, #294517, #192a0e, #090f05

## Harmonies

- Complementary: #c198dd
- Analogous: #d6dd98, #98dd9f
- Triadic: #98b3dd, #dd98b3
- Split-complementary: #9f98dd, #dd98d6
- Tetradic: #98d6dd, #c198dd, #dd9f98

## Colors that go with #b4dd98

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #b4dd98: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Canopy (https://brandsweets.com/palettes/cool#canopy), Coastal (https://brandsweets.com/palettes/cool#coastal), Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember). — https://brandsweets.com/colors/charcoal
- **Sky Blue** #87ceeb [harmony, pool: triadic] — Sky Blue completes a triad with #b4dd98 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Still Water (https://brandsweets.com/palettes/cool#still-water), Coastal (https://brandsweets.com/palettes/cool#coastal), Oatly (https://brandsweets.com/colors/brands/oatly-com), Pastel Pop (https://brandsweets.com/palettes/playful#pastel-pop). — https://brandsweets.com/colors/skyblue
- **Lilac** #c8a2c8 [harmony, pool: complementary] — Lilac sits directly opposite #b4dd98 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), First Snow (https://brandsweets.com/palettes/cool#first-snow), Crypto.com (https://brandsweets.com/colors/brands/crypto-com). — https://brandsweets.com/colors/lilac
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #b4dd98: 4 real palettes, including Coastal and Diner, as the lead colour. Seen in: Coastal (https://brandsweets.com/palettes/cool#coastal), Diner (https://brandsweets.com/palettes/vivid#diner), Estate (https://brandsweets.com/palettes/luxury#estate), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/cadetblue
- **Crimson** #dc143c [pool] — Crimson is paired with #b4dd98 in 9 real palettes, including Wise's brand system and Tiffany & Co.'s brand system, as the accent. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Diner (https://brandsweets.com/palettes/vivid#diner), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember). — https://brandsweets.com/colors/crimson
- **Gold** #ffd700 [pool] — Gold shows up next to #b4dd98 in 4 real palettes, including Prime Video's brand system and Star Wars's brand system, as the lead colour. Seen in: Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Star Wars (https://brandsweets.com/colors/brands/starwars-com), Lay's (https://brandsweets.com/colors/brands/lays-com), Paddle (https://brandsweets.com/colors/brands/paddle-com). — https://brandsweets.com/colors/gold
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #b4dd98 in 4 real palettes, including Canopy and Pine & Birch, as the lead colour. Seen in: Canopy (https://brandsweets.com/palettes/cool#canopy), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Neon (https://brandsweets.com/colors/brands/neon-tech), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/hunter-green
- **Midnight Blue** #191970 [pool] — 4 real palettes, including American Eagle's brand system and Allbirds's brand system put Midnight Blue beside #b4dd98, as the supporting colour. Seen in: American Eagle (https://brandsweets.com/colors/brands/ae-com), Allbirds (https://brandsweets.com/colors/brands/allbirds-com), FIFA (https://brandsweets.com/colors/brands/fifa-com), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.53:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #4e822b (4.61:1); AA: background → #595959 (4.58:1); AAA: text → #3c6321 (7:1); AAA: background → #3d3d3d (7.11:1)
- On black (#000000): 13.74:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/b4dd98-aabea2-5f4edf-1f2d20-f0f1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#b4dd98" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.