# #b481bb

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#b481bb`
- RGB: rgb(180, 129, 187)
- HSL: hsl(293, 30%, 62%)
- OKLCH: oklch(0.674 0.101 322.4)
- Relative luminance: 0.2899
- Nearest named color: Berries Galore (#ab7cb4, Δ 2.178) — https://brandsweets.com/colors/berries-galore
- Moods: cool, muted
- Page: https://brandsweets.com/colors/b481bb

## Tints & shades

- Tints (toward white): #bc8ec2, #c298c8, #caa5cf, #d0afd4, #d8bddb, #e0cae2, #e5d4e8, #ede1ef, #f3ebf4, #fbf8fb
- Shades (toward black): #a96db0, #9d59a6, #8d5095, #7a4681, #683b6d, #55305a, #422546, #321d35, #1f1221, #0d070d

## Harmonies

- Complementary: #88bb81
- Analogous: #9781bb, #bb81a5
- Triadic: #bbb481, #81bbb4
- Split-complementary: #a5bb81, #81bb97
- Tetradic: #bb9781, #88bb81, #81a5bb

## Colors that go with #b481bb

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #b481bb: softer than #000 and cool enough to feel like part of the same palette. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com). — https://brandsweets.com/colors/charcoal
- **Medium Sea Green** #3cb371 [harmony, pool: complementary] — Medium Sea Green sits directly opposite #b481bb on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Spotify (https://brandsweets.com/colors/brands/spotify), Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #b481bb in 5 real palettes, including Obsidian's brand system and Ledger Dark, as the accent. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Meadow (https://brandsweets.com/palettes/light#meadow), Supabase (https://brandsweets.com/colors/brands/supabase). — https://brandsweets.com/colors/emerald-green
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Open House and Plaid's brand system put Midnight Blue beside #b481bb, as the text colour against it. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house), Plaid (https://brandsweets.com/colors/brands/plaid-com), First Snow (https://brandsweets.com/palettes/cool#first-snow), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #b481bb: 4 real palettes, including Crypto.com's brand system and Ink Wash, as the supporting colour. Seen in: Crypto.com (https://brandsweets.com/colors/brands/crypto-com), Ink Wash (https://brandsweets.com/palettes/dark#ink-wash), First Snow (https://brandsweets.com/palettes/cool#first-snow), Stone (https://brandsweets.com/palettes/neutral#stone). — https://brandsweets.com/colors/powderblue
- **Taupe** #483c32 [pool] — Taupe is paired with #b481bb in 11 real palettes, including Dusk and Obsidian's brand system, as the text colour against it. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Stone (https://brandsweets.com/palettes/neutral#stone), Blush (https://brandsweets.com/palettes/light#blush). — https://brandsweets.com/colors/taupe
- **Amber** #ffbf00 [pool] — Amber is paired with #b481bb in 3 real palettes, including Blueprint and Ahrefs's brand system, as the accent. Seen in: Blueprint (https://brandsweets.com/palettes/technical#blueprint), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/amber
- **Copper** #b87333 [pool] — Designers have shipped Copper with #b481bb: 3 real palettes, including Dusk and Atelier, as the accent. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Atelier (https://brandsweets.com/palettes/elegant#atelier), Riverbed (https://brandsweets.com/palettes/muted#riverbed). — https://brandsweets.com/colors/copper

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.09:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #9f5da8 (4.56:1); AA: background → #2b2b2b (4.58:1); AAA: text → #77447e (7.21:1)
- On black (#000000): 6.8:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #b684bd (7.02:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/b481bb-c19fc1-a1cb62-2d1f29-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#b481bb" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.