# #b44abf

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#b44abf`
- RGB: rgb(180, 74, 191)
- HSL: hsl(294, 48%, 52%)
- OKLCH: oklch(0.593 0.197 323.8)
- Relative luminance: 0.1836
- Nearest named color: Love Priestess (#bb55cc, Δ 3.038) — https://brandsweets.com/colors/love-priestess
- Moods: cool, modern
- Page: https://brandsweets.com/colors/b44abf

## Tints & shades

- Tints (toward white): #bb5dc6, #c26ccb, #ca7fd2, #d08ed7, #d8a1de, #e0b4e4, #e6c3ea, #eed5f0, #f4e5f6, #fcf7fc
- Shades (toward black): #a63eb1, #94389f, #86328f, #742c7d, #63256a, #511e57, #401844, #311335, #200c22, #0e050f

## Harmonies

- Complementary: #56bf4a
- Analogous: #794abf, #bf4a90
- Triadic: #bfb44a, #4abfb4
- Split-complementary: #90bf4a, #4abf79
- Tetradic: #bf794a, #56bf4a, #4a90bf

## Colors that go with #b44abf

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #b44abf on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Dark Cyan** #008b8b [harmony, pool: split] — Dark Cyan is a split-complement of #b44abf: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkcyan
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #b44abf: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #b44abf: 3 real palettes, including Hasbro's brand system and Peacock, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Peacock (https://brandsweets.com/palettes/vivid#peacock), Linkedin (https://brandsweets.com/colors/brands/linkedin-com). — https://brandsweets.com/colors/denim
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #b44abf: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Medium Slate Blue** #7b68ee [harmony, pool: analogous] — Medium Slate Blue is #b44abf's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: monday.com (https://brandsweets.com/colors/brands/monday-com). — https://brandsweets.com/colors/mediumslateblue
- **Plum** #dda0dd [pool] — Plum shows up next to #b44abf in two real palettes: Semrush's brand system and NYX Cosmetics's brand system, as the lead colour. Seen in: Semrush (https://brandsweets.com/colors/brands/semrush-com), NYX Cosmetics (https://brandsweets.com/colors/brands/nyxcosmetics-com). — https://brandsweets.com/colors/plum
- **Taupe** #483c32 [pool] — Taupe is paired with #b44abf in two real palettes: Loom's brand system and Obsidian's brand system, as that palette's text colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.49:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b246be (4.65:1); AA: background → #050505 (4.53:1); AAA: text → #8a3493 (7.02:1)
- On black (#000000): 4.67:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #c87bd1 (7.21:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/b44abf-c19fc0-9fcb62-2d1f29-ede9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#b44abf" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
