# #b394f5

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#b394f5`
- RGB: rgb(179, 148, 245)
- HSL: hsl(259, 83%, 77%)
- OKLCH: oklch(0.733 0.14 297.6)
- Relative luminance: 0.3736
- Nearest named color: Dreamy Candy Forest (#b195e4, Δ 2.613) — https://brandsweets.com/colors/dreamy-candy-forest
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/b394f5

## Tints & shades

- Tints (toward white): #b99df6, #c0a6f7, #c6b0f8, #cdb9f8, #d7c7fa, #ded0fb, #e4dafc, #ebe3fc, #f2ecfd, #f8f6fe
- Shades (toward black): #9b73f2, #814eef, #692deb, #5515e0, #4912bf, #3b0e9a, #2e0b79, #220859, #140533, #070213

## Harmonies

- Complementary: #d6f594
- Analogous: #94a6f5, #e394f5
- Triadic: #f5b394, #94f5b3
- Split-complementary: #f5e394, #a6f594
- Tetradic: #f594a6, #d6f594, #94f5e3

## Colors that go with #b394f5

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Amber** #ffbf00 [pool] — Amber is paired with #b394f5 in 5 real palettes, including Ahrefs's brand system and Blueprint, as the supporting colour. Seen in: Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/amber
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Lavender Haze and Lavender Milk put Midnight Blue beside #b394f5, as the text colour against it. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #b394f5 in 6 real palettes, including Sephora's brand system and Roblox's brand system, as the supporting colour. Seen in: Sephora (https://brandsweets.com/colors/brands/sephora-com), Roblox (https://brandsweets.com/colors/brands/roblox-com), Webflow (https://brandsweets.com/colors/brands/webflow-com), NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/royalblue
- **Dark Khaki** #bdb76b [harmony: complementary] — Dark Khaki sits directly opposite #b394f5 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkkhaki
- **Emerald Green** #50c878 [harmony, pool: split] — Emerald Green is a split-complement of #b394f5: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Supabase (https://brandsweets.com/colors/brands/supabase). — https://brandsweets.com/colors/emerald-green
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #b394f5: softer than #000 and cool enough to feel like part of the same palette. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com), Mercury (https://brandsweets.com/colors/brands/mercury-com). — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #b394f5: 3 real palettes, including Blueprint and Calm's brand system, as the lead colour. Seen in: Blueprint (https://brandsweets.com/palettes/technical#blueprint), Calm (https://brandsweets.com/colors/brands/calm-com), Remix (https://brandsweets.com/colors/brands/remix-run). — https://brandsweets.com/colors/deepskyblue
- **Medium Slate Blue** #7b68ee [pool] — Medium Slate Blue shows up next to #b394f5 in 3 real palettes, including Obsidian's brand system and Mastodon hosted on mastodon.social's brand system, as the supporting colour. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze). — https://brandsweets.com/colors/mediumslateblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.48:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #8757ef (4.53:1); AA: background → #3b3b3b (4.52:1); AAA: text → #6324eb (7.04:1); AAA: background → #1a1a1a (7.02:1)
- On black (#000000): 8.47:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/b394f5-ad9cc4-dfc74e-2a1f2d-e9ebf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#b394f5" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.