# #b2016b

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#b2016b`
- RGB: rgb(178, 1, 107)
- HSL: hsl(324, 99%, 35%)
- OKLCH: oklch(0.5 0.205 354)
- Relative luminance: 0.1055
- Nearest named color: Botticelli (#b70272, Δ 1.448) — https://brandsweets.com/colors/botticelli
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/b2016b

## Tints & shades

- Tints (toward white): #d0017d, #f40193, #fe16a1, #fe34ad, #fe58bc, #fe76c8, #fe94d4, #ffb3e0, #ffd6ef, #fff5fb
- Shades (toward black): #a20162, #930159, #84014f, #750146, #65013d, #510031, #420028, #33001f, #240015, #14000c

## Harmonies

- Complementary: #01b248
- Analogous: #a001b2, #b20113
- Triadic: #6bb201, #016bb2
- Split-complementary: #13b201, #01b2a0
- Tetradic: #b2a001, #01b248, #0113b2

## Colors that go with #b2016b

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #b2016b's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Nintendo (https://brandsweets.com/colors/brands/nintendo-com), The Ordinary (https://brandsweets.com/colors/brands/theordinary-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com), Lenovo (https://brandsweets.com/colors/brands/lenovo-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #b2016b: 6 real palettes, including Chase's brand system and Ulta Beauty's brand system, as the lead colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Nissan (https://brandsweets.com/colors/brands/nissanusa-com), AT&T (https://brandsweets.com/colors/brands/att-com). — https://brandsweets.com/colors/denim
- **Taupe** #483c32 [pool] — Taupe is paired with #b2016b in 6 real palettes, including Dunkin''s brand system and AT&T's brand system, as the lead colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), AT&T (https://brandsweets.com/colors/brands/att-com), Tommy Hilfiger (https://brandsweets.com/colors/brands/tommy-com), New Balance (https://brandsweets.com/colors/brands/newbalance-com). — https://brandsweets.com/colors/taupe
- **Teal** #008080 [harmony: complementary] — Teal sits directly opposite #b2016b on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/teal
- **Forest Green** #228b22 [harmony, pool: split] — Forest Green is a split-complement of #b2016b: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/forestgreen
- **Steel Blue** #4682b4 [harmony, pool: triadic] — Steel Blue completes a triad with #b2016b — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Wendy's (https://brandsweets.com/colors/brands/wendys-com). — https://brandsweets.com/colors/steelblue
- **Blue** #0000ff [pool] — Two real palettes: Dunkin''s brand system and Tim Hortons's brand system put Blue beside #b2016b, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #b2016b: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.75:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #ad0168 (7.04:1)
- On black (#000000): 3.11:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #e40189 (4.66:1); AA: background → #d4d4d4 (4.56:1); AAA: text → #fe52b9 (7.12:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/b2016b-c19faf-6bcb62-2d1f22-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#b2016b" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.