# #b199fa

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#b199fa`
- RGB: rgb(177, 153, 250)
- HSL: hsl(255, 91%, 79%)
- OKLCH: oklch(0.742 0.139 294.1)
- Relative luminance: 0.3903
- Nearest named color: Dreamy Candy Forest (#b195e4, Δ 3.163) — https://brandsweets.com/colors/dreamy-candy-forest
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/b199fa

## Tints & shades

- Tints (toward white): #b9a2fb, #c0acfb, #c7b6fc, #cfc0fc, #d6c9fc, #dacefd, #e1d8fd, #e9e2fe, #f0ecfe, #f8f5ff
- Shades (toward black): #9777f9, #7950f7, #5f2ef5, #440bef, #3a0acd, #2f08a6, #260684, #1a045d, #11033a, #060113

## Harmonies

- Complementary: #e2fa99
- Analogous: #99b1fa, #e299fa
- Triadic: #fab199, #99fab1
- Split-complementary: #fae299, #b1fa99
- Tetradic: #fa99b1, #e2fa99, #99fae2

## Colors that go with #b199fa

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Amber** #ffbf00 [pool] — Amber is paired with #b199fa in 5 real palettes, including Ahrefs's brand system and Blueprint, as the supporting colour. Seen in: Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/amber
- **Midnight Blue** #191970 [pool] — 6 real palettes, including Lavender Haze and Lavender Milk put Midnight Blue beside #b199fa, as the text colour against it. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/midnightblue
- **Periwinkle** #ccccff [pool] — Periwinkle shows up next to #b199fa in 4 real palettes, including Lavender Milk and Calendly's brand system, as the supporting colour. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Calendly (https://brandsweets.com/colors/brands/calendly-com), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai). — https://brandsweets.com/colors/periwinkle
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #b199fa in 7 real palettes, including Sephora's brand system and Roblox's brand system, as the supporting colour. Seen in: Sephora (https://brandsweets.com/colors/brands/sephora-com), Roblox (https://brandsweets.com/colors/brands/roblox-com), Webflow (https://brandsweets.com/colors/brands/webflow-com), NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/royalblue
- **Goldenrod** #daa520 [harmony, pool: split] — Goldenrod is a split-complement of #b199fa: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/goldenrod
- **Dark Khaki** #bdb76b [harmony: complementary] — Dark Khaki sits directly opposite #b199fa on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkkhaki
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #b199fa: softer than #000 and cool enough to feel like part of the same palette. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com), Mercury (https://brandsweets.com/colors/brands/mercury-com). — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #b199fa: 3 real palettes, including Blueprint and Calm's brand system, as the lead colour. Seen in: Blueprint (https://brandsweets.com/palettes/technical#blueprint), Calm (https://brandsweets.com/colors/brands/calm-com), Remix (https://brandsweets.com/colors/brands/remix-run). — https://brandsweets.com/colors/deepskyblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.38:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #7d55f7 (4.65:1); AA: background → #3d3d3d (4.56:1); AAA: text → #5824f5 (7.03:1); AAA: background → #1c1c1c (7.15:1)
- On black (#000000): 8.81:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom** — primary #ac9cf4 (Δ 1.452) — https://brandsweets.com/colors/brands/phantom-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/b199fa-ab9cc4-dfbd4e-291f2d-e9ebf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#b199fa" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
