# #b13989

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#b13989`
- RGB: rgb(177, 57, 137)
- HSL: hsl(320, 51%, 46%)
- OKLCH: oklch(0.544 0.177 343.7)
- Relative luminance: 0.1408
- Nearest named color: Fandango (#b53389, Δ 1.074) — https://brandsweets.com/colors/fandango
- Moods: warm
- Page: https://brandsweets.com/colors/b13989

## Tints & shades

- Tints (toward white): #c24297, #c856a2, #d06daf, #d680b9, #dc93c4, #e2a6ce, #e9bad9, #f0d1e6, #f6e4f0, #fdf7fb
- Shades (toward black): #a2347d, #922f71, #7f2962, #702457, #601f4b, #511a3f, #411533, #2e0f24, #1f0a18, #0f050c

## Harmonies

- Complementary: #39b161
- Analogous: #9d39b1, #b1394d
- Triadic: #89b139, #3989b1
- Split-complementary: #4db139, #39b19d
- Tetradic: #b19d39, #39b161, #394db1

## Colors that go with #b13989

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #b13989 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #b13989: 4 real palettes, including Chase's brand system and Peacock, as the lead colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Peacock (https://brandsweets.com/palettes/vivid#peacock), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #b13989: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #b13989: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #b13989's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com). — https://brandsweets.com/colors/crimson
- **Orange** #ffa500 [pool] — Two real palettes: Rippling's brand system and Sunset Boulevard put Orange beside #b13989, as the lead colour. Seen in: Rippling (https://brandsweets.com/colors/brands/rippling-com), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/orange
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #b13989 in two real palettes: Chase's brand system and Ubisoft's brand system, as the supporting colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Ubisoft (https://brandsweets.com/colors/brands/ubisoft-com). — https://brandsweets.com/colors/royalblue
- **Olive Green** #808000 [harmony: triadic] — Olive Green completes a triad with #b13989 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/olive

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.5:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #963174 (7.03:1)
- On black (#000000): 3.82:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c24297 (4.52:1); AA: background → #ebebeb (4.62:1); AAA: text → #d378b5 (7.12:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/b13989-c19fb2-72cb62-2d1f23-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#b13989" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
