# #b0309d

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#b0309d`
- RGB: rgb(176, 48, 157)
- HSL: hsl(309, 57%, 44%)
- OKLCH: oklch(0.543 0.201 334.7)
- Relative luminance: 0.1378
- Nearest named color: Amora Purple (#bb22aa, Δ 3.167) — https://brandsweets.com/colors/amora-purple
- Moods: warm
- Page: https://brandsweets.com/colors/b0309d

## Tints & shades

- Tints (toward white): #c436af, #ce4bba, #d35fc2, #da77cb, #df8bd3, #e59fda, #ebb7e3, #f1cbeb, #f7e3f4, #fdf7fc
- Shades (toward black): #a02c8f, #902780, #802372, #701f64, #601a56, #501647, #401239, #300d2b, #20091d, #10040e

## Harmonies

- Complementary: #30b043
- Analogous: #8330b0, #b0305d
- Triadic: #9db030, #309db0
- Split-complementary: #5db030, #30b083
- Tetradic: #b08330, #30b043, #305db0

## Colors that go with #b0309d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #b0309d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #b0309d: 5 real palettes, including Peacock and Hasbro's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Chase (https://brandsweets.com/colors/brands/chase-com), Linkedin (https://brandsweets.com/colors/brands/linkedin-com). — https://brandsweets.com/colors/denim
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #b0309d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #b0309d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #b0309d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Orange** #ffa500 [pool] — Two real palettes: Rippling's brand system and Sunset Boulevard put Orange beside #b0309d, as the lead colour. Seen in: Rippling (https://brandsweets.com/colors/brands/rippling-com), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/orange
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #b0309d in two real palettes: Chase's brand system and Ubisoft's brand system, as the supporting colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Ubisoft (https://brandsweets.com/colors/brands/ubisoft-com). — https://brandsweets.com/colors/royalblue
- **Blue Violet** #8a2be2 [harmony: analogous] — Blue Violet is #b0309d's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. — https://brandsweets.com/colors/blueviolet

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.59:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #942984 (7.22:1)
- On black (#000000): 3.76:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c837b2 (4.65:1); AA: background → #e8e8e8 (4.56:1); AAA: text → #d86fc8 (7.03:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/b0309d-c19fb8-85cb62-2d1f25-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#b0309d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.