# #b01181

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#b01181`
- RGB: rgb(176, 17, 129)
- HSL: hsl(318, 82%, 38%)
- OKLCH: oklch(0.51 0.209 344.8)
- Relative luminance: 0.1122
- Nearest named color: King’s Plum Pie (#b3107a, Δ 1.35) — https://brandsweets.com/colors/kings-plum-pie
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/b01181

## Tints & shades

- Tints (toward white): #cc1495, #e817a9, #eb33b4, #ee4fbe, #f06ac8, #f386d2, #f6a2dd, #f9bee7, #fbdaf1, #fef6fc
- Shades (toward black): #a21077, #900e69, #820d5f, #6f0b51, #610a47, #54083d, #41062f, #330525, #200318, #13020e

## Harmonies

- Complementary: #11b041
- Analogous: #9111b0, #b01131
- Triadic: #81b011, #1181b0
- Split-complementary: #31b011, #11b091
- Tetradic: #b09111, #11b041, #1131b0

## Colors that go with #b01181

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Denim** #1560bd [pool] — Designers have shipped Denim with #b01181: 4 real palettes, including Peacock and Chase's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Chase (https://brandsweets.com/colors/brands/chase-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #b01181 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Forest Green** #228b22 [harmony, pool: split] — Forest Green is a split-complement of #b01181: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/forestgreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #b01181: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #b01181's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com), Lenovo (https://brandsweets.com/colors/brands/lenovo-com). — https://brandsweets.com/colors/crimson
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #b01181: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Orange** #ffa500 [pool] — Two real palettes: Rippling's brand system and Sunset Boulevard put Orange beside #b01181, as the lead colour. Seen in: Rippling (https://brandsweets.com/colors/brands/rippling-com), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/orange
- **Olive Green** #808000 [harmony: triadic] — Olive Green completes a triad with #b01181 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/olive

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.48:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #a21077 (7.3:1)
- On black (#000000): 3.24:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #da169f (4.6:1); AA: background → #d9d9d9 (4.59:1); AAA: text → #ef5dc3 (7.02:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/b01181-c19fb3-75cb62-2d1f23-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#b01181" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
