# #afb9da

A color — cool, light, clean, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#afb9da`
- RGB: rgb(175, 185, 218)
- HSL: hsl(226, 37%, 77%)
- OKLCH: oklch(0.789 0.048 272)
- Relative luminance: 0.4887
- Nearest named color: Blue Lips (#a6bce2, Δ 1.522) — https://brandsweets.com/colors/blue-lips
- Moods: cool, light, clean, modern
- Page: https://brandsweets.com/colors/afb9da

## Tints & shades

- Tints (toward white): #b6bfdd, #bdc5e0, #c4cbe4, #cbd1e7, #d5daec, #dce0ef, #e3e7f2, #eaedf5, #f1f3f9, #f8f9fc
- Shades (toward black): #96a3cf, #7a8bc2, #6276b7, #4d62a8, #42548f, #354473, #2a355b, #1f2742, #121726, #06080e

## Harmonies

- Complementary: #dad0af
- Analogous: #afceda, #baafda
- Triadic: #daafb9, #b9daaf
- Split-complementary: #dabaaf, #cedaaf
- Tetradic: #daafce, #dad0af, #afdaba

## Colors that go with #afb9da

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #afb9da: softer than #000 and cool enough to feel like part of the same palette. Seen in: Harbour (https://brandsweets.com/palettes/cool#harbour), Mercury (https://brandsweets.com/colors/brands/mercury-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Sand** #c2b280 [harmony, pool: complementary] — Sand sits directly opposite #afb9da on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding). — https://brandsweets.com/colors/sand
- **Copper** #b87333 [pool] — Designers have shipped Copper with #afb9da: 4 real palettes, including Clean Beauty and Desert Road, as the accent. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #afb9da in 6 real palettes, including Cartier's brand system and JBL's brand system, as the accent. Seen in: Cartier (https://brandsweets.com/colors/brands/cartier-com), JBL (https://brandsweets.com/colors/brands/jbl-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #afb9da: 7 real palettes, including Max's brand system and Calm's brand system, as the supporting colour. Seen in: Max (https://brandsweets.com/colors/brands/max-com), Calm (https://brandsweets.com/colors/brands/calm-com), Calendly (https://brandsweets.com/colors/brands/calendly-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #afb9da: 7 real palettes, including Open House and Coca-Cola's brand system, as the lead colour. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Nikon (https://brandsweets.com/colors/brands/nikon-com), Victoria's Secret (https://brandsweets.com/colors/brands/victoriassecret-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 9 real palettes, including Lavender Milk and Telehealth put Midnight Blue beside #afb9da, as the text colour against it. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Telehealth (https://brandsweets.com/palettes/modern#telehealth), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #afb9da: 5 real palettes, including Crypto.com's brand system and First Snow, as the supporting colour. Seen in: Crypto.com (https://brandsweets.com/colors/brands/crypto-com), First Snow (https://brandsweets.com/palettes/cool#first-snow), Calendly (https://brandsweets.com/colors/brands/calendly-com), Steam (https://brandsweets.com/colors/brands/steampowered-com). — https://brandsweets.com/colors/powderblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.95:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #5e73b5 (4.57:1); AA: background → #4a4a4a (4.55:1); AAA: text → #435693 (7.02:1); AAA: background → #2b2b2b (7.26:1)
- On black (#000000): 10.77:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Max** — primary #a5bcde (Δ 1.41) — https://brandsweets.com/colors/brands/max-com

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/afb9da-9ca1c4-df774e-221f2d-e9eff1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#afb9da" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
