# #ae9bd4

A color — cool, light, clean, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ae9bd4`
- RGB: rgb(174, 155, 212)
- HSL: hsl(260, 40%, 72%)
- OKLCH: oklch(0.726 0.084 299.6)
- Relative luminance: 0.3719
- Nearest named color: Violet Velvet (#b19cd9, Δ 0.878) — https://brandsweets.com/colors/violet-velvet
- Moods: cool, light, clean, modern
- Page: https://brandsweets.com/colors/ae9bd4

## Tints & shades

- Tints (toward white): #b7a6d9, #bdaddc, #c5b8e0, #cbbfe3, #d4c9e8, #dcd4ed, #e2dbf0, #ebe6f4, #f1edf7, #f9f8fc
- Shades (toward black): #9a82c9, #8669bf, #7454b6, #6345a1, #543a88, #452f6f, #352556, #281c40, #181127, #09060e

## Harmonies

- Complementary: #c1d49b
- Analogous: #9ba5d4, #cb9bd4
- Triadic: #d4ae9b, #9bd4ae
- Split-complementary: #d4cb9b, #a5d49b
- Tetradic: #d49ba5, #c1d49b, #9bd4cb

## Colors that go with #ae9bd4

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #ae9bd4: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Auth0 (https://brandsweets.com/colors/brands/auth0-com), Harbour (https://brandsweets.com/palettes/cool#harbour), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #ae9bd4 in 4 real palettes, including Ahrefs's brand system and Blueprint, as the supporting colour. Seen in: Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), NBA (https://brandsweets.com/colors/brands/nba-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/amber
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #ae9bd4: 5 real palettes, including Calm's brand system and Max's brand system, as the lead colour. Seen in: Calm (https://brandsweets.com/colors/brands/calm-com), Max (https://brandsweets.com/colors/brands/max-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Remix (https://brandsweets.com/colors/brands/remix-run). — https://brandsweets.com/colors/deepskyblue
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #ae9bd4 in 4 real palettes, including Supabase's brand system and Obsidian's brand system, as the lead colour. Seen in: Supabase (https://brandsweets.com/colors/brands/supabase), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/emerald-green
- **Midnight Blue** #191970 [pool] — 6 real palettes, including First Snow and Open House put Midnight Blue beside #ae9bd4, as the text colour against it. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Open House (https://brandsweets.com/palettes/clean#open-house), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze). — https://brandsweets.com/colors/midnightblue
- **Periwinkle** #ccccff [pool] — Periwinkle shows up next to #ae9bd4 in 4 real palettes, including Lavender Milk and Calendly's brand system, as the supporting colour. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Calendly (https://brandsweets.com/colors/brands/calendly-com), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai). — https://brandsweets.com/colors/periwinkle
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #ae9bd4: 4 real palettes, including First Snow and Crypto.com's brand system, as the accent. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Crypto.com (https://brandsweets.com/colors/brands/crypto-com), Stone (https://brandsweets.com/palettes/neutral#stone), Calendly (https://brandsweets.com/colors/brands/calendly-com). — https://brandsweets.com/colors/powderblue
- **Dark Sea Green** #8fbc8f [harmony: complementary] — Dark Sea Green sits directly opposite #ae9bd4 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkseagreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.49:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #8365bd (4.6:1); AA: background → #3b3b3b (4.5:1); AAA: text → #6646a4 (7.05:1); AAA: background → #171717 (7.2:1)
- On black (#000000): 8.44:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Sephora** — accent #a39fda (Δ 1.831) — https://brandsweets.com/colors/brands/sephora-com

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ae9bd4-ae9cc4-dfc94e-2a1f2d-e9ebf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ae9bd4" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.