# #ae73fc

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ae73fc`
- RGB: rgb(174, 115, 252)
- HSL: hsl(266, 96%, 72%)
- OKLCH: oklch(0.677 0.198 301.2)
- Relative luminance: 0.2829
- Nearest named color: Illicit Purple (#bf77f6, Δ 3.289) — https://brandsweets.com/colors/illicit-purple
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/ae73fc

## Tints & shades

- Tints (toward white): #b782fc, #bd8cfd, #c59bfd, #cba5fd, #d4b4fd, #dcc3fe, #e2cdfe, #ebdcfe, #f1e6fe, #f9f5ff
- Shades (toward black): #9a50fb, #862dfb, #750ffa, #6405e1, #5404be, #45039b, #350278, #28025a, #180137, #090014

## Harmonies

- Complementary: #c1fc73
- Analogous: #737cfc, #f373fc
- Triadic: #fcae73, #73fcae
- Split-complementary: #fcf373, #7cfc73
- Tetradic: #fc737c, #c1fc73, #73fcf3

## Colors that go with #ae73fc

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony, pool: split] — Medium Sea Green is a split-complement of #ae73fc: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/mediumseagreen
- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #ae73fc on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Amber** #ffbf00 [pool] — Amber is paired with #ae73fc in 3 real palettes, including Mastodon hosted on mastodon.social's brand system and Blueprint, as the accent. Seen in: Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/amber
- **Light Sea Green** #20b2aa [harmony, pool: triadic] — Light Sea Green completes a triad with #ae73fc — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com). — https://brandsweets.com/colors/lightseagreen
- **Dark Goldenrod** #b8860b [harmony: split] — Dark Goldenrod is a split-complement of #ae73fc: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkgoldenrod
- **Blue** #0000ff [pool] — Two real palettes: Canva's brand system and Spotify's brand system put Blue beside #ae73fc, as the accent. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role] — Charcoal is the text near-black for #ae73fc: softer than #000 and cool enough to feel like part of the same palette. — https://brandsweets.com/colors/charcoal
- **Red** #ff0000 [pool] — Red is paired with #ae73fc in two real palettes: Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom's brand system and Twitch's brand system, as the accent. Seen in: Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com), Twitch (https://brandsweets.com/colors/brands/twitch-tv). — https://brandsweets.com/colors/red

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.15:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #9546fb (4.62:1); AA: background → #292929 (4.61:1); AAA: text → #6d05f5 (7.02:1)
- On black (#000000): 6.66:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #b47dfc (7.28:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ae73fc-b29cc4-dfd74e-2b1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ae73fc" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.