# #ae2d97

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ae2d97`
- RGB: rgb(174, 45, 151)
- HSL: hsl(311, 59%, 43%)
- OKLCH: oklch(0.534 0.199 336.3)
- Relative luminance: 0.1311
- Nearest named color: Fandango (#b53389, Δ 3.159) — https://brandsweets.com/colors/fandango
- Moods: warm
- Page: https://brandsweets.com/colors/ae2d97

## Tints & shades

- Tints (toward white): #c733ac, #cf44b6, #d55dbf, #da71c7, #e189d1, #e69ed9, #ecb6e2, #f1caea, #f8e3f4, #fdf7fc
- Shades (toward black): #9e2989, #8e257b, #7e206d, #6d1c5f, #611954, #511546, #411138, #310d2a, #20081c, #10040e

## Harmonies

- Complementary: #2dae45
- Analogous: #852dae, #ae2d56
- Triadic: #97ae2d, #2d97ae
- Split-complementary: #56ae2d, #2dae85
- Tetradic: #ae852d, #2dae45, #2d56ae

## Colors that go with #ae2d97

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #ae2d97 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #ae2d97: 4 real palettes, including Peacock and Hasbro's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Chase (https://brandsweets.com/colors/brands/chase-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com). — https://brandsweets.com/colors/denim
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #ae2d97: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #ae2d97: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #ae2d97: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #ae2d97's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com). — https://brandsweets.com/colors/crimson
- **Orange** #ffa500 [pool] — Two real palettes: Rippling's brand system and Sunset Boulevard put Orange beside #ae2d97, as the lead colour. Seen in: Rippling (https://brandsweets.com/colors/brands/rippling-com), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/orange
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #ae2d97 in two real palettes: Chase's brand system and Wayfair's brand system, as the supporting colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Wayfair (https://brandsweets.com/colors/brands/wayfair-com). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.8:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #962782 (7.22:1)
- On black (#000000): 3.62:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #cb34af (4.65:1); AA: background → #e3e3e3 (4.52:1); AAA: text → #da71c7 (7.17:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ae2d97-c19fb7-82cb62-2d1f25-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ae2d97" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.