# #ae2469

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ae2469`
- RGB: rgb(174, 36, 105)
- HSL: hsl(330, 66%, 41%)
- OKLCH: oklch(0.507 0.182 355.8)
- Relative luminance: 0.1128
- Nearest named color: Aztec Warrior (#bb0066, Δ 2.985) — https://brandsweets.com/colors/aztec-warrior
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/ae2469

## Tints & shades

- Tints (toward white): #c72978, #d53485, #db4d94, #e067a3, #e580b3, #e995bf, #efafcf, #f4c8de, #f8ddeb, #fdf7fa
- Shades (toward black): #9d205e, #901d57, #7f1a4d, #6e1742, #61143b, #501030, #3f0d26, #2f0a1c, #220714, #11030a

## Harmonies

- Complementary: #24ae69
- Analogous: #ae24ae, #ae2424
- Triadic: #69ae24, #2469ae
- Split-complementary: #24ae24, #24aeae
- Tetradic: #aeae24, #24ae69, #2424ae

## Colors that go with #ae2469

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #ae2469's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Nintendo (https://brandsweets.com/colors/brands/nintendo-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com), State Farm (https://brandsweets.com/colors/brands/statefarm-com), Vodafone (https://brandsweets.com/colors/brands/vodafone-com). — https://brandsweets.com/colors/crimson
- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #ae2469 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/teal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #ae2469: 7 real palettes, including Chase's brand system and Ulta Beauty's brand system, as the lead colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Nissan (https://brandsweets.com/colors/brands/nissanusa-com), AT&T (https://brandsweets.com/colors/brands/att-com). — https://brandsweets.com/colors/denim
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #ae2469 in 4 real palettes, including Chase's brand system and Coinbase's brand system, as the supporting colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Coinbase (https://brandsweets.com/colors/brands/coinbase), Bose (https://brandsweets.com/colors/brands/bose-com), Ubisoft (https://brandsweets.com/colors/brands/ubisoft-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #ae2469 in 11 real palettes, including Dunkin''s brand system and AT&T's brand system, as the lead colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), AT&T (https://brandsweets.com/colors/brands/att-com), Tommy Hilfiger (https://brandsweets.com/colors/brands/tommy-com), Typewriter (https://brandsweets.com/palettes/editorial#typewriter). — https://brandsweets.com/colors/taupe
- **Forest Green** #228b22 [harmony, pool: split] — Forest Green is a split-complement of #ae2469: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/forestgreen
- **Midnight Blue** #191970 [pool] — 3 real palettes, including MLB's brand system and Nintendo's brand system put Midnight Blue beside #ae2469, as the lead colour. Seen in: MLB (https://brandsweets.com/colors/brands/mlb-com), Nintendo (https://brandsweets.com/colors/brands/nintendo-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com). — https://brandsweets.com/colors/midnightblue
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #ae2469: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.45:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #a12161 (7.23:1)
- On black (#000000): 3.26:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #d53082 (4.57:1); AA: background → #d9d9d9 (4.57:1); AAA: text → #e26fa8 (7.07:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ae2469-c49cab-62cb64-2d1f20-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ae2469" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
