# #ad9534

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ad9534`
- RGB: rgb(173, 149, 52)
- HSL: hsl(48, 54%, 44%)
- OKLCH: oklch(0.673 0.118 95)
- Relative luminance: 0.3063
- Nearest named color: Faint Gold (#b59410, Δ 1.92) — https://brandsweets.com/colors/faint-gold
- Moods: warm
- Page: https://brandsweets.com/colors/ad9534

## Tints & shades

- Tints (toward white): #c0a539, #cab14e, #d0ba62, #d7c479, #ddcd8d, #e3d6a1, #eae0b8, #f0e9cc, #f7f3e4, #fdfcf7
- Shades (toward black): #9d872f, #8d7a2a, #7e6c26, #6e5f21, #5e511c, #4f4417, #3f3613, #2f290e, #1f1b09, #100e05

## Harmonies

- Complementary: #344cad
- Analogous: #ad5834, #88ad34
- Triadic: #34ad95, #9534ad
- Split-complementary: #3488ad, #5834ad
- Tetradic: #34ad58, #344cad, #ad3488

## Colors that go with #ad9534

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: triadic] — Cadet Blue completes a triad with #ad9534 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Estate (https://brandsweets.com/palettes/luxury#estate), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Dusk (https://brandsweets.com/palettes/cool#dusk), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #ad9534: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Puma (https://brandsweets.com/colors/brands/puma-com), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Disney (https://brandsweets.com/colors/brands/disney-com). — https://brandsweets.com/colors/charcoal
- **Champagne** #f7e7ce [pool] — 6 real palettes, including Coffee Bar and Darkroom put Champagne beside #ad9534, as that palette's text colour. Seen in: Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor). — https://brandsweets.com/colors/champagne
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #ad9534 in 6 real palettes, including Cider and Olive Grove, as the accent. Seen in: Cider (https://brandsweets.com/palettes/warm#cider), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth). — https://brandsweets.com/colors/darkolivegreen
- **Firebrick** #b22222 [pool] — Designers have shipped Firebrick with #ad9534: 4 real palettes, including Fireside and Newsprint, as the lead colour. Seen in: Fireside (https://brandsweets.com/palettes/dark#fireside), Newsprint (https://brandsweets.com/palettes/editorial#newsprint), Maple (https://brandsweets.com/palettes/warm#maple), Chipotle (https://brandsweets.com/colors/brands/chipotle-com). — https://brandsweets.com/colors/firebrick
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #ad9534 in 5 real palettes, including Rolex's brand system and Darkroom, as the lead colour. Seen in: Rolex (https://brandsweets.com/colors/brands/rolex-com), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Fireside (https://brandsweets.com/palettes/dark#fireside), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch). — https://brandsweets.com/colors/hunter-green
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #ad9534 in 5 real palettes, including Guinness's brand system and Chevrolet's brand system, as the supporting colour. Seen in: Guinness (https://brandsweets.com/colors/brands/guinness-com), Chevrolet (https://brandsweets.com/colors/brands/chevrolet-com), Disney (https://brandsweets.com/colors/brands/disney-com), Brilliant (https://brandsweets.com/colors/brands/brilliant-org). — https://brandsweets.com/colors/royalblue
- **Saddle Brown** #8b4513 [pool] — Designers have shipped Saddle Brown with #ad9534: 4 real palettes, including Cider and Bakery, as the lead colour. Seen in: Cider (https://brandsweets.com/palettes/warm#cider), Bakery (https://brandsweets.com/palettes/warm#bakery), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Homestead (https://brandsweets.com/palettes/warm#homestead). — https://brandsweets.com/colors/saddlebrown

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.95:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #867328 (4.67:1); AA: background → #2e2e2e (4.61:1); AAA: text → #66581e (7.05:1); AAA: background → #000000 (7.13:1)
- On black (#000000): 7.13:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ad9534-c4c09c-62aacb-2a2d1f-f1ece9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ad9534" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.