# #ad71aa

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ad71aa`
- RGB: rgb(173, 113, 170)
- HSL: hsl(303, 27%, 56%)
- OKLCH: oklch(0.631 0.108 328.5)
- Relative luminance: 0.236
- Nearest named color: Berries Galore (#ab7cb4, Δ 2.746) — https://brandsweets.com/colors/berries-galore
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/ad71aa

## Tints & shades

- Tints (toward white): #b57db2, #bc8aba, #c59bc3, #cda8cb, #d4b5d3, #dcc1da, #e3cee2, #ecdfec, #f4ecf3, #fbf9fb
- Shades (toward black): #a460a0, #955692, #824a7f, #71416f, #61385f, #512f4f, #41253f, #2d1a2c, #1d111d, #0d070d

## Harmonies

- Complementary: #71ad74
- Analogous: #9271ad, #ad718c
- Triadic: #aaad71, #71aaad
- Split-complementary: #8cad71, #71ad92
- Tetradic: #ad9271, #71ad74, #718cad

## Colors that go with #ad71aa

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #ad71aa: softer than #000 and cool enough to feel like part of the same palette. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment (https://brandsweets.com/colors/brands/playstation-com). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #ad71aa on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Copper** #b87333 [harmony, pool: triadic] — Copper completes a triad with #ad71aa — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Atelier (https://brandsweets.com/palettes/elegant#atelier). — https://brandsweets.com/colors/copper
- **Taupe** #483c32 [pool] — Taupe is paired with #ad71aa in 3 real palettes, including Dusk and Typewriter, as the text colour against it. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Typewriter (https://brandsweets.com/palettes/editorial#typewriter), Kiln (https://brandsweets.com/palettes/dark#kiln). — https://brandsweets.com/colors/taupe
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #ad71aa: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #ad71aa: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #ad71aa in two real palettes: Ledger Dark and Noir Beauty, as the lead colour. Seen in: Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty). — https://brandsweets.com/colors/goldenrod
- **Peru** #cd853f [pool] — Two real palettes: Estate and Kiln put Peru beside #ad71aa, as the lead colour. Seen in: Estate (https://brandsweets.com/palettes/luxury#estate), Kiln (https://brandsweets.com/palettes/dark#kiln). — https://brandsweets.com/colors/peru

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.67:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #a25d9e (4.57:1); AA: background → #1c1c1c (4.64:1); AAA: text → #784575 (7.22:1)
- On black (#000000): 5.72:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #b884b6 (7.01:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ad71aa-c19fbb-8fcb62-2d1f26-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ad71aa" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.