# #ad69e8

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ad69e8`
- RGB: rgb(173, 105, 232)
- HSL: hsl(272, 73%, 66%)
- OKLCH: oklch(0.65 0.19 306.6)
- Relative luminance: 0.2481
- Nearest named color: Lavender (#b56edc, Δ 2.766) — https://brandsweets.com/colors/lavender-2
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/ad69e8

## Tints & shades

- Tints (toward white): #b476ea, #bb83ec, #c595ee, #cca2f1, #d3b0f3, #dbbdf5, #e2caf7, #ecdcf9, #f3e9fc, #faf6fe
- Shades (toward black): #9e4fe3, #8f34df, #7e20cf, #6e1cb5, #5e189a, #4e1480, #3e1065, #2b0b47, #1b072c, #0b0312

## Harmonies

- Complementary: #a4e869
- Analogous: #6d69e8, #e869e3
- Triadic: #e8ad69, #69e8ad
- Split-complementary: #e3e869, #69e86d
- Tetradic: #e86d69, #a4e869, #69e3e8

## Colors that go with #ad69e8

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #ad69e8 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Dark Goldenrod** #b8860b [harmony: split] — Dark Goldenrod is a split-complement of #ad69e8: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkgoldenrod
- **Medium Sea Green** #3cb371 [harmony: split] — Medium Sea Green is a split-complement of #ad69e8: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/mediumseagreen
- **Amber** #ffbf00 [pool] — Amber is paired with #ad69e8 in two real palettes: Mastodon hosted on mastodon.social's brand system and Blueprint, as the accent. Seen in: Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Blueprint (https://brandsweets.com/palettes/technical#blueprint). — https://brandsweets.com/colors/amber
- **Charcoal** #36454f [role] — Charcoal is the text near-black for #ad69e8: softer than #000 and cool enough to feel like part of the same palette. — https://brandsweets.com/colors/charcoal
- **Red** #ff0000 [pool] — Red is paired with #ad69e8 in two real palettes: Twitch's brand system and Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom's brand system, as the accent. Seen in: Twitch (https://brandsweets.com/colors/brands/twitch-tv), Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com). — https://brandsweets.com/colors/red
- **Taupe** #483c32 [pool] — Taupe is paired with #ad69e8 in two real palettes: Loom's brand system and Obsidian's brand system, as that palette's text colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/taupe
- **Bronze** #cd7f32 [harmony: triadic] — Bronze completes a triad with #ad69e8 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/bronze

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.52:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #9c4ae3 (4.66:1); AA: background → #212121 (4.57:1); AAA: text → #7e20cf (7.01:1)
- On black (#000000): 5.96:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #b67bea (7.01:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ad69e8-b69cc4-c5cb62-2d1f2d-eae9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ad69e8" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.