# #ad5eb0

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ad5eb0`
- RGB: rgb(173, 94, 176)
- HSL: hsl(298, 34%, 53%)
- OKLCH: oklch(0.603 0.148 325.9)
- Relative luminance: 0.2002
- Nearest named color: Lavendless (#b86fc2, Δ 4.858) — https://brandsweets.com/colors/lavendless
- Moods: cool, muted
- Page: https://brandsweets.com/colors/ad5eb0

## Tints & shades

- Tints (toward white): #b66fb8, #bd7dbf, #c68ec7, #cd9cce, #d5add7, #dcbbdd, #e5cce6, #ecd9ec, #f5eaf5, #fcf8fc
- Shades (toward black): #a151a4, #904893, #804082, #6f3871, #613163, #512852, #402041, #2f1830, #1e0f1f, #0d070e

## Harmonies

- Complementary: #61b05e
- Analogous: #845eb0, #b05e8a
- Triadic: #b0ad5e, #5eb0ad
- Split-complementary: #8ab05e, #5eb084
- Tetradic: #b0845e, #61b05e, #5e8ab0

## Colors that go with #ad5eb0

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #ad5eb0 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Dark Cyan** #008b8b [harmony, pool: split] — Dark Cyan is a split-complement of #ad5eb0: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkcyan
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #ad5eb0: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #ad5eb0: 3 real palettes, including Hasbro's brand system and Linkedin's brand system, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/denim
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #ad5eb0: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Copper** #b87333 [harmony: triadic] — Copper completes a triad with #ad5eb0 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/copper
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #ad5eb0 in Klarna US's brand system, as the accent. Seen in: Klarna US (https://brandsweets.com/colors/brands/klarna-com). — https://brandsweets.com/colors/blueviolet
- **Champagne** #f7e7ce [pool] — Midnight Luxe puts Champagne beside #ad5eb0, as that palette's text colour. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/champagne

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.2:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #a854ab (4.64:1); AA: background → #0f0f0f (4.57:1); AAA: text → #804082 (7.06:1)
- On black (#000000): 5:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #bf81c1 (7.13:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ad5eb0-c19fbe-98cb62-2d1f28-ede9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ad5eb0" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
