# #ad2bee

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ad2bee`
- RGB: rgb(173, 43, 238)
- HSL: hsl(280, 85%, 55%)
- OKLCH: oklch(0.587 0.268 310.5)
- Relative luminance: 0.1679
- Nearest named color: Magenta Affair (#aa44dd, Δ 4.098) — https://brandsweets.com/colors/magenta-affair
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/ad2bee

## Tints & shades

- Tints (toward white): #b43eef, #bd55f1, #c568f3, #cc7bf4, #d592f6, #dca5f8, #e4b8f9, #ebcbfb, #f4e3fd, #fbf6fe
- Shades (toward black): #a413ec, #9311d4, #830fbd, #730da5, #620b8e, #4f0971, #3e075a, #2e0542, #1d032a, #0d0213

## Harmonies

- Complementary: #6cee2b
- Analogous: #4b2bee, #ee2bcd
- Triadic: #eead2b, #2beead
- Split-complementary: #cdee2b, #2bee4b
- Tetradic: #ee4b2b, #6cee2b, #2bcdee

## Colors that go with #ad2bee

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #ad2bee on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #ad2bee: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #ad2bee: 3 real palettes, including Hasbro's brand system and Linkedin's brand system, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Linkedin (https://brandsweets.com/colors/brands/linkedin-com), Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/denim
- **Medium Slate Blue** #7b68ee [harmony, pool: analogous] — Medium Slate Blue is #ad2bee's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: monday.com (https://brandsweets.com/colors/brands/monday-com), ClickUp (https://brandsweets.com/colors/brands/clickup-com). — https://brandsweets.com/colors/mediumslateblue
- **Dark Cyan** #008b8b [harmony, pool: triadic] — Dark Cyan completes a triad with #ad2bee — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkcyan
- **Sea Green** #2e8b57 [harmony: split] — Sea Green is a split-complement of #ad2bee: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/seagreen
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #ad2bee: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Light Sea Green** #20b2aa [pool] — Light Sea Green shows up next to #ad2bee in two real palettes: Taco Bell's brand system and Circuit, as the accent. Seen in: Taco Bell (https://brandsweets.com/colors/brands/tacobell-com), Circuit (https://brandsweets.com/palettes/technical#circuit). — https://brandsweets.com/colors/lightseagreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.82:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #8910c6 (7.11:1)
- On black (#000000): 4.36:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b034ef (4.58:1); AA: background → #fafafa (4.62:1); AAA: text → #c871f4 (7.12:1)

## Brands using this color

- **Udemy** — primary #a435f0 (Δ 1.976) — https://brandsweets.com/colors/brands/udemy-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ad2bee-b99fc1-b8cb62-2d1f2c-ebe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ad2bee" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.