# #acb7dd

A color — cool, light, clean, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#acb7dd`
- RGB: rgb(172, 183, 221)
- HSL: hsl(227, 42%, 77%)
- OKLCH: oklch(0.784 0.056 272.4)
- Relative luminance: 0.4786
- Nearest named color: Blue Lips (#a6bce2, Δ 1.413) — https://brandsweets.com/colors/blue-lips
- Moods: cool, light, clean, modern
- Page: https://brandsweets.com/colors/acb7dd

## Tints & shades

- Tints (toward white): #b3bde0, #bac3e3, #c1c9e6, #c9d0e9, #d4d9ed, #dbdff0, #e2e6f3, #e9ecf6, #f1f2f9, #f8f9fc
- Shades (toward black): #92a0d3, #7587c7, #5c71bc, #475dae, #3d5094, #314077, #26335e, #1c2545, #101528, #06080e

## Harmonies

- Complementary: #ddd2ac
- Analogous: #accfdd, #baacdd
- Triadic: #ddacb6, #b6ddac
- Split-complementary: #ddbaac, #cfddac
- Tetradic: #ddaccf, #ddd2ac, #acddba

## Colors that go with #acb7dd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #acb7dd: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Harbour (https://brandsweets.com/palettes/cool#harbour), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Sand** #c2b280 [harmony, pool: complementary] — Sand sits directly opposite #acb7dd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding). — https://brandsweets.com/colors/sand
- **Amber** #ffbf00 [pool] — Amber is paired with #acb7dd in 4 real palettes, including Salesforce's brand system and NBA's brand system, as the accent. Seen in: Salesforce (https://brandsweets.com/colors/brands/salesforce-com), NBA (https://brandsweets.com/colors/brands/nba-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 4 real palettes, including Uber's brand system and Canva's brand system put Blue beside #acb7dd, as the accent. Seen in: Uber (https://brandsweets.com/colors/brands/uber-com), Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify), Warp (https://brandsweets.com/colors/brands/warp-dev). — https://brandsweets.com/colors/blue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #acb7dd: 4 real palettes, including Clean Beauty and Dusk, as the accent. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Dusk (https://brandsweets.com/palettes/cool#dusk), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #acb7dd in 6 real palettes, including JBL's brand system and Cartier's brand system, as the supporting colour. Seen in: JBL (https://brandsweets.com/colors/brands/jbl-com), Cartier (https://brandsweets.com/colors/brands/cartier-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #acb7dd: 7 real palettes, including Max's brand system and Calm's brand system, as the supporting colour. Seen in: Max (https://brandsweets.com/colors/brands/max-com), Calm (https://brandsweets.com/colors/brands/calm-com), Calendly (https://brandsweets.com/colors/brands/calendly-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #acb7dd: 7 real palettes, including Open House and Coca-Cola's brand system, as the lead colour. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Dusk (https://brandsweets.com/palettes/cool#dusk), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/denim

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.99:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #5c71bc (4.62:1); AA: background → #474747 (4.68:1); AAA: text → #40549c (7.08:1); AAA: background → #2b2b2b (7.13:1)
- On black (#000000): 10.57:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Max** — primary #a5bcde (Δ 1.493) — https://brandsweets.com/colors/brands/max-com

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/acb7dd-9ca0c4-df7a4e-221f2d-e9eff1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#acb7dd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
