# #ac7fc7

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ac7fc7`
- RGB: rgb(172, 127, 199)
- HSL: hsl(278, 39%, 64%)
- OKLCH: oklch(0.667 0.114 312.1)
- Relative luminance: 0.2807
- Nearest named color: Berries Galore (#ab7cb4, Δ 2.796) — https://brandsweets.com/colors/berries-galore
- Moods: cool, modern
- Page: https://brandsweets.com/colors/ac7fc7

## Tints & shades

- Tints (toward white): #b48acc, #bd98d2, #c4a3d7, #cdb1dd, #d4bce1, #dac6e6, #e4d4ec, #eadff1, #f4edf7, #faf8fc
- Shades (toward black): #9f6abe, #9155b4, #8148a3, #713e8e, #603579, #4f2c63, #3e224e, #2d1939, #1c1023, #0b060e

## Harmonies

- Complementary: #9ac77f
- Analogous: #897fc7, #c77fbd
- Triadic: #c7ad7f, #7fc7ad
- Split-complementary: #bdc77f, #7fc789
- Tetradic: #c7897f, #9ac77f, #7fbdc7

## Colors that go with #ac7fc7

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #ac7fc7: softer than #000 and cool enough to feel like part of the same palette. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com). — https://brandsweets.com/colors/charcoal
- **Medium Sea Green** #3cb371 [harmony, pool: complementary] — Medium Sea Green sits directly opposite #ac7fc7 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/mediumseagreen
- **Amber** #ffbf00 [pool] — Amber is paired with #ac7fc7 in 3 real palettes, including Blueprint and Mastodon hosted on mastodon.social's brand system, as the accent. Seen in: Blueprint (https://brandsweets.com/palettes/technical#blueprint), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 3 real palettes, including Canva's brand system and Spotify's brand system put Blue beside #ac7fc7, as the accent. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify), Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com). — https://brandsweets.com/colors/blue
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #ac7fc7 in 3 real palettes, including Obsidian's brand system and Ledger Dark, as the accent. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Supabase (https://brandsweets.com/colors/brands/supabase). — https://brandsweets.com/colors/emerald-green
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #ac7fc7 in 3 real palettes, including Ledger Dark and Open House, as the lead colour. Seen in: Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Open House (https://brandsweets.com/palettes/clean#open-house), Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty). — https://brandsweets.com/colors/goldenrod
- **Midnight Blue** #191970 [pool] — 3 real palettes, including Plaid's brand system and Open House put Midnight Blue beside #ac7fc7, as the supporting colour. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Open House (https://brandsweets.com/palettes/clean#open-house), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #ac7fc7: 3 real palettes, including First Snow and Crypto.com's brand system, as the accent. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Crypto.com (https://brandsweets.com/colors/brands/crypto-com), Ink Wash (https://brandsweets.com/palettes/dark#ink-wash). — https://brandsweets.com/colors/powderblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.17:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #965cb7 (4.65:1); AA: background → #292929 (4.58:1); AAA: text → #764195 (7.09:1)
- On black (#000000): 6.61:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #b186ca (7.13:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ac7fc7-ba9cc4-bbcb62-2d1f2c-ebe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ac7fc7" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.