# #ac7253

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ac7253`
- RGB: rgb(172, 114, 83)
- HSL: hsl(21, 35%, 50%)
- OKLCH: oklch(0.606 0.086 48.7)
- Relative luminance: 0.2143
- Nearest named color: Amaretto (#ab6f60, Δ 2.144) — https://brandsweets.com/colors/amaretto
- Moods: warm
- Page: https://brandsweets.com/colors/ac7253

## Tints & shades

- Tints (toward white): #b48064, #bd8e75, #c39a83, #cca894, #d4b6a5, #dcc4b7, #e4d2c8, #ebddd6, #f3ebe7, #fcf9f8
- Shades (toward black): #9b674b, #8d5e44, #7c523c, #6e4935, #5d3e2d, #4c3224, #3e291e, #2d1e16, #1f150f, #0e0907

## Harmonies

- Complementary: #538dac
- Analogous: #ac5360, #ac9f53
- Triadic: #53ac72, #7253ac
- Split-complementary: #53ac9f, #5360ac
- Tetradic: #60ac53, #538dac, #9f53ac

## Colors that go with #ac7253

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: split] — Cadet Blue is a split-complement of #ac7253: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Dusk (https://brandsweets.com/palettes/cool#dusk), Estate (https://brandsweets.com/palettes/luxury#estate), Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #ac7253: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Puma (https://brandsweets.com/colors/brands/puma-com), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Harbour (https://brandsweets.com/palettes/cool#harbour), IHG (https://brandsweets.com/colors/brands/ihg-com). — https://brandsweets.com/colors/charcoal
- **Steel Blue** #4682b4 [harmony, pool: complementary] — Steel Blue sits directly opposite #ac7253 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Launch Orange (https://brandsweets.com/palettes/bold#launch-orange). — https://brandsweets.com/colors/steelblue
- **Champagne** #f7e7ce [pool] — 6 real palettes, including Bramble and Woodsmoke put Champagne beside #ac7253, as that palette's text colour. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), BrandSweets (https://brandsweets.com/colors/brands/brandsweets). — https://brandsweets.com/colors/champagne
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #ac7253 in 7 real palettes, including Clay & Linen and Magazine Ochre, as the accent. Seen in: Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Cider (https://brandsweets.com/palettes/warm#cider), BrandSweets (https://brandsweets.com/colors/brands/brandsweets). — https://brandsweets.com/colors/darkolivegreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #ac7253: 5 real palettes, including Dusk and Dyson's brand system, as the lead colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Dyson (https://brandsweets.com/colors/brands/dyson-com), Guinness (https://brandsweets.com/colors/brands/guinness-com), Postman (https://brandsweets.com/colors/brands/postman-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #ac7253: 4 real palettes, including Notion's brand system and Opensea's brand system, as the accent. Seen in: Notion (https://brandsweets.com/colors/brands/notion), Opensea (https://brandsweets.com/colors/brands/opensea-io), Studio Grey (https://brandsweets.com/palettes/minimal#studio-grey), Spline (https://brandsweets.com/colors/brands/spline-design). — https://brandsweets.com/colors/dodgerblue
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #ac7253 in 4 real palettes, including Harvest and Noir Beauty, as the accent. Seen in: Harvest (https://brandsweets.com/palettes/warm#harvest), Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty), Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Fireside (https://brandsweets.com/palettes/dark#fireside). — https://brandsweets.com/colors/goldenrod

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.97:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #9e694c (4.59:1); AA: background → #171717 (4.51:1); AAA: text → #754e38 (7.23:1)
- On black (#000000): 5.29:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #bb8b72 (7.05:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ac7253-c4af9c-62cbbd-2d2a1f-f1e9ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ac7253" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.