# #ab699a

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ab699a`
- RGB: rgb(171, 105, 154)
- HSL: hsl(315, 28%, 54%)
- OKLCH: oklch(0.609 0.106 336.9)
- Relative luminance: 0.2109
- Nearest named color: Drama Queen (#a37298, Δ 2.628) — https://brandsweets.com/colors/drama-queen
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/ab699a

## Tints & shades

- Tints (toward white): #b276a3, #bb86ae, #c293b7, #cca4c2, #d3b1ca, #dabed3, #e3cede, #ebdbe7, #f4ebf2, #fbf8fb
- Shades (toward black): #a05a8e, #905180, #7f4871, #6f3e63, #5f3554, #4e2c46, #3e2337, #2e1a29, #1d111a, #0d070c

## Harmonies

- Complementary: #69ab79
- Analogous: #9a69ab, #ab6979
- Triadic: #9aab69, #699aab
- Split-complementary: #79ab69, #69ab9a
- Tetradic: #ab9a69, #69ab79, #6979ab

## Colors that go with #ab699a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #ab699a: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment (https://brandsweets.com/colors/brands/playstation-com). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #ab699a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org), Mushroom (https://brandsweets.com/palettes/neutral#mushroom). — https://brandsweets.com/colors/seagreen
- **Taupe** #483c32 [pool] — Taupe is paired with #ab699a in 10 real palettes, including Typewriter and Clay & Linen, as the lead colour. Seen in: Typewriter (https://brandsweets.com/palettes/editorial#typewriter), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Notion (https://brandsweets.com/colors/brands/notion). — https://brandsweets.com/colors/taupe
- **Cadet Blue** #5f9ea0 [harmony, pool: split] — Cadet Blue is a split-complement of #ab699a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/cadetblue
- **Orange** #ffa500 [pool] — 3 real palettes, including Sunset Boulevard and Graphite put Orange beside #ab699a, as the supporting colour. Seen in: Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Graphite (https://brandsweets.com/palettes/technical#graphite), Campus (https://brandsweets.com/palettes/friendly#campus). — https://brandsweets.com/colors/orange
- **Rust** #b7410e [pool] — Rust shows up next to #ab699a in 3 real palettes, including Semrush's brand system and Noir Beauty, as the accent. Seen in: Semrush (https://brandsweets.com/colors/brands/semrush-com), Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty), Gallery (https://brandsweets.com/palettes/editorial#gallery). — https://brandsweets.com/colors/rust
- **Tan** #d2b48c [pool] — Tan is paired with #ab699a in 3 real palettes, including Clean Beauty and Mushroom, as the supporting colour. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Mushroom (https://brandsweets.com/palettes/neutral#mushroom), Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono). — https://brandsweets.com/colors/tan
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #ab699a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.02:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #a55f94 (4.5:1); AA: background → #141414 (4.58:1); AAA: text → #7c466e (7.1:1)
- On black (#000000): 5.22:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #bb86ae (7.13:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ab699a-c19fb4-7bcb62-2d1f24-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ab699a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
