# #ab6397

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ab6397`
- RGB: rgb(171, 99, 151)
- HSL: hsl(317, 30%, 53%)
- OKLCH: oklch(0.598 0.115 338.1)
- Relative luminance: 0.1982
- Nearest named color: Bermuda Onion (#9d5a8f, Δ 3.591) — https://brandsweets.com/colors/bermuda-onion
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/ab6397

## Tints & shades

- Tints (toward white): #b474a2, #bb81ab, #c492b6, #cb9fbf, #d4afca, #dbbdd3, #e4cdde, #ebdbe7, #f4ebf2, #fbf8fb
- Shades (toward black): #9f568a, #8f4d7c, #7e446d, #6d3b5f, #603454, #502b45, #3f2237, #2e1928, #1e101a, #0d070c

## Harmonies

- Complementary: #63ab78
- Analogous: #9c63ab, #ab6373
- Triadic: #97ab63, #6397ab
- Split-complementary: #73ab63, #63ab9c
- Tetradic: #ab9c63, #63ab78, #6373ab

## Colors that go with #ab6397

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #ab6397: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment (https://brandsweets.com/colors/brands/playstation-com). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #ab6397 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org), Mushroom (https://brandsweets.com/palettes/neutral#mushroom). — https://brandsweets.com/colors/seagreen
- **Taupe** #483c32 [pool] — Taupe is paired with #ab6397 in 7 real palettes, including Dunkin''s brand system and Clay & Linen, as the lead colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Notion (https://brandsweets.com/colors/brands/notion). — https://brandsweets.com/colors/taupe
- **Dark Cyan** #008b8b [harmony: split] — Dark Cyan is a split-complement of #ab6397: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkcyan
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #ab6397: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Orange** #ffa500 [pool] — Two real palettes: Sunset Boulevard and Graphite put Orange beside #ab6397, as the supporting colour. Seen in: Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Graphite (https://brandsweets.com/palettes/technical#graphite). — https://brandsweets.com/colors/orange
- **Tan** #d2b48c [pool] — Tan is paired with #ab6397 in two real palettes: Clean Beauty and Mushroom, as the supporting colour. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Mushroom (https://brandsweets.com/palettes/neutral#mushroom). — https://brandsweets.com/colors/tan
- **Tomato** #ff6347 [pool] — Two real palettes: Sunset Boulevard and Hermès's brand system put Tomato beside #ab6397, as the lead colour. Seen in: Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Hermès (https://brandsweets.com/colors/brands/hermes-com). — https://brandsweets.com/colors/tomato

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.23:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #a85d92 (4.52:1); AA: background → #0f0f0f (4.53:1); AAA: text → #7e446d (7.16:1)
- On black (#000000): 4.96:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #bd84ad (7.07:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ab6397-c19fb3-77cb62-2d1f23-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ab6397" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.