# #ab23cd

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ab23cd`
- RGB: rgb(171, 35, 205)
- HSL: hsl(288, 71%, 47%)
- OKLCH: oklch(0.555 0.247 318.1)
- Relative luminance: 0.1427
- Nearest named color: Ferocious Fuchsia (#aa00cc, Δ 2.052) — https://brandsweets.com/colors/ferocious-fuchsia
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/ab23cd

## Tints & shades

- Tints (toward white): #b92edc, #c043df, #c759e3, #cf6fe7, #d789eb, #df9fef, #e6b5f2, #edcbf6, #f5e0fa, #fcf6fe
- Shades (toward black): #9c20bc, #8a1ca6, #7c1994, #6d1683, #5f1371, #4c105c, #3e0d4a, #2f0a39, #1d0623, #0f0311

## Harmonies

- Complementary: #45cd23
- Analogous: #5623cd, #cd239a
- Triadic: #cdab23, #23cdab
- Split-complementary: #9acd23, #23cd56
- Tetradic: #cd5623, #45cd23, #239acd

## Colors that go with #ab23cd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Forest Green** #228b22 [harmony: complementary] — Forest Green sits directly opposite #ab23cd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/forestgreen
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #ab23cd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #ab23cd: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #ab23cd: 3 real palettes, including Hasbro's brand system and Peacock, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Peacock (https://brandsweets.com/palettes/vivid#peacock), Linkedin (https://brandsweets.com/colors/brands/linkedin-com). — https://brandsweets.com/colors/denim
- **Teal** #008080 [harmony, pool: triadic] — Teal completes a triad with #ab23cd — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/teal
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #ab23cd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Light Sea Green** #20b2aa [pool] — Light Sea Green shows up next to #ab23cd in two real palettes: Taco Bell's brand system and Circuit, as the accent. Seen in: Taco Bell (https://brandsweets.com/colors/brands/tacobell-com), Circuit (https://brandsweets.com/palettes/technical#circuit). — https://brandsweets.com/colors/lightseagreen
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #ab23cd in two real palettes: Wayfair's brand system and Loom's brand system, as the supporting colour. Seen in: Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Loom (https://brandsweets.com/colors/brands/loom-com). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.45:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #8e1daa (7.23:1)
- On black (#000000): 3.85:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #ba32dc (4.58:1); AA: background → #ebebeb (4.57:1); AAA: text → #cf6fe7 (7.08:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ab23cd-be9fc1-aacb62-2d1f2a-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ab23cd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.