# #ab1c4e

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ab1c4e`
- RGB: rgb(171, 28, 78)
- HSL: hsl(339, 72%, 39%)
- OKLCH: oklch(0.488 0.178 7.1)
- Relative luminance: 0.1004
- Nearest named color: Fancy Red Wine (#b40441, Δ 2.5) — https://brandsweets.com/colors/fancy-red-wine
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/ab1c4e

## Tints & shades

- Tints (toward white): #c5205a, #dc2867, #e0427a, #e55d8c, #e9779f, #ec8dae, #f1a7c1, #f5c2d4, #f9dce6, #fef6f9
- Shades (toward black): #9e1a48, #8c1740, #7f153a, #6e1232, #60102c, #4f0d24, #420b1e, #300816, #230610, #120308

## Harmonies

- Complementary: #1cab79
- Analogous: #ab1c96, #ab311c
- Triadic: #4eab1c, #1c4eab
- Split-complementary: #1cab31, #1c96ab
- Tetradic: #96ab1c, #1cab79, #311cab

## Colors that go with #ab1c4e

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #ab1c4e on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Redfin (https://brandsweets.com/colors/brands/redfin-com). — https://brandsweets.com/colors/teal
- **Crimson** #dc143c [pool] — Crimson is paired with #ab1c4e in 6 real palettes, including Nintendo's brand system and Wendy's's brand system, as the supporting colour. Seen in: Nintendo (https://brandsweets.com/colors/brands/nintendo-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com), State Farm (https://brandsweets.com/colors/brands/statefarm-com), Vodafone (https://brandsweets.com/colors/brands/vodafone-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #ab1c4e: 7 real palettes, including Chase's brand system and Nissan's brand system, as the lead colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Nissan (https://brandsweets.com/colors/brands/nissanusa-com), AT&T (https://brandsweets.com/colors/brands/att-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com). — https://brandsweets.com/colors/denim
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #ab1c4e in 4 real palettes, including Fireside and Noir Beauty, as the accent. Seen in: Fireside (https://brandsweets.com/palettes/dark#fireside), Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty), Harvest (https://brandsweets.com/palettes/warm#harvest), Candlelight (https://brandsweets.com/palettes/warm#candlelight). — https://brandsweets.com/colors/goldenrod
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #ab1c4e in 5 real palettes, including Chase's brand system and Bose's brand system, as the supporting colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Bose (https://brandsweets.com/colors/brands/bose-com), Coinbase (https://brandsweets.com/colors/brands/coinbase), Behance (https://brandsweets.com/colors/brands/behance-net). — https://brandsweets.com/colors/royalblue
- **Slate Gray** #708090 [pool] — 4 real palettes, including Newsprint and Typewriter put Slate Gray beside #ab1c4e, as the supporting colour. Seen in: Newsprint (https://brandsweets.com/palettes/editorial#newsprint), Typewriter (https://brandsweets.com/palettes/editorial#typewriter), Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty), Gallery (https://brandsweets.com/palettes/editorial#gallery). — https://brandsweets.com/colors/slategray
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #ab1c4e: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Coinbase (https://brandsweets.com/colors/brands/coinbase). — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #ab1c4e: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: IHG (https://brandsweets.com/colors/brands/ihg-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com). — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.98:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #a71b4c (7.23:1)
- On black (#000000): 3.01:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #dc2867 (4.54:1); AA: background → #d1d1d1 (4.57:1); AAA: text → #e76e99 (7.09:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ab1c4e-c49ca5-62cb74-2d211f-f1e9f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ab1c4e" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
