# #aae944

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#aae944`
- RGB: rgb(170, 233, 68)
- HSL: hsl(83, 79%, 59%)
- OKLCH: oklch(0.861 0.199 128.4)
- Relative luminance: 0.6724
- Nearest named color: Inchworm (#b2ec5d, Δ 2.229) — https://brandsweets.com/colors/inchworm
- Moods: vivid
- Page: https://brandsweets.com/colors/aae944

## Tints & shades

- Tints (toward white): #b2eb56, #baed68, #c3ef7b, #cbf28d, #d3f49f, #daf5ad, #e2f8bf, #eafad1, #f3fce4, #fbfef6
- Shades (toward black): #9fe62d, #91db1a, #82c417, #70a914, #619211, #4f770e, #3f600b, #2d4408, #1e2e05, #0c1202

## Harmonies

- Complementary: #8344e9
- Analogous: #e9d644, #57e944
- Triadic: #44aae9, #e944aa
- Split-complementary: #4457e9, #d644e9
- Tetradic: #44e9d6, #8344e9, #e94457

## Colors that go with #aae944

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Violet** #ee82ee [harmony, pool: complementary] — Violet sits directly opposite #aae944 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Gumroad (https://brandsweets.com/colors/brands/gumroad-com). — https://brandsweets.com/colors/violet
- **Crimson** #dc143c [pool] — Crimson is paired with #aae944 in 6 real palettes, including Wise's brand system and Lay's's brand system, as the accent. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Lay's (https://brandsweets.com/colors/brands/lays-com), Ferrari (https://brandsweets.com/colors/brands/ferrari-com), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise). — https://brandsweets.com/colors/crimson
- **Gold** #ffd700 [pool] — Gold shows up next to #aae944 in 4 real palettes, including Prime Video's brand system and Ikea's brand system, as the lead colour. Seen in: Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Ikea (https://brandsweets.com/colors/brands/ikea-com), Star Wars (https://brandsweets.com/colors/brands/starwars-com), Paddle (https://brandsweets.com/colors/brands/paddle-com). — https://brandsweets.com/colors/gold
- **Red** #ff0000 [pool] — Red is paired with #aae944 in 5 real palettes, including Wise's brand system and Gatorade's brand system, as the lead colour. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Gatorade (https://brandsweets.com/colors/brands/gatorade-com), Paddle (https://brandsweets.com/colors/brands/paddle-com), Heineken (https://brandsweets.com/colors/brands/heineken-com). — https://brandsweets.com/colors/red
- **Taupe** #483c32 [pool] — Taupe is paired with #aae944 in 4 real palettes, including 7-Eleven's brand system and Citrus Grove, as the lead colour. Seen in: 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Acer (https://brandsweets.com/colors/brands/acer-com). — https://brandsweets.com/colors/taupe
- **Blue** #0000ff [pool] — 3 real palettes, including Robinhood's brand system and MongoDB's brand system put Blue beside #aae944, as the supporting colour. Seen in: Robinhood (https://brandsweets.com/colors/brands/robinhood-com), MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Binance (https://brandsweets.com/colors/brands/binance-com). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #aae944: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com). — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [harmony, pool: triadic] — Deep Sky Blue completes a triad with #aae944 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Remix (https://brandsweets.com/colors/brands/remix-run), Prime Video (https://brandsweets.com/colors/brands/primevideo-com). — https://brandsweets.com/colors/deepskyblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.45:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #55800f (4.69:1); AA: background → #5c5c5c (4.6:1); AAA: text → #3f600b (7.27:1); AAA: background → #404040 (7.13:1)
- On black (#000000): 14.45:1 — AA pass, AA-large pass, AAA pass

## Curated palettes containing it

- **Neobank** (vivid, bold, modern) — #6d28d9, #0f0f0f, #a3e635, #ffffff — Purple-and-lime is the challenger-bank uniform — high energy, and clearly not a legacy bank. — tool: https://brandsweets.com/palettes/new/6d28d9-0f0f0f-a3e635-ffffff — collection: https://brandsweets.com/palettes/vivid

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/aae944-b0bea2-4e5ddf-222d1f-f1f0e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#aae944" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.