# #aad72d

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#aad72d`
- RGB: rgb(170, 215, 45)
- HSL: hsl(76, 68%, 51%)
- OKLCH: oklch(0.818 0.19 124.1)
- Relative luminance: 0.5734
- Nearest named color: Conifer (#b1dd52, Δ 2.808) — https://brandsweets.com/colors/conifer
- Moods: vivid
- Page: https://brandsweets.com/colors/aad72d

## Tints & shades

- Tints (toward white): #b2db43, #b9de54, #c2e269, #cbe77e, #d3eb94, #daeea5, #e3f2ba, #ecf6d0, #f3f9e1, #fcfdf6
- Shades (toward black): #9bc526, #8db422, #7c9f1e, #6b891a, #5e7817, #4d6313, #3c4d0f, #2c380b, #1e2707, #0d1103

## Harmonies

- Complementary: #5a2dd7
- Analogous: #d7af2d, #55d72d
- Triadic: #2daad7, #d72daa
- Split-complementary: #2d55d7, #af2dd7
- Tetradic: #2dd7af, #5a2dd7, #d72d55

## Colors that go with #aad72d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue** #0000ff [pool] — 4 real palettes, including Minecraft's brand system and MongoDB's brand system put Blue beside #aad72d, as the accent. Seen in: Minecraft (https://brandsweets.com/colors/brands/minecraft-net), MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Robinhood (https://brandsweets.com/colors/brands/robinhood-com), Binance (https://brandsweets.com/colors/brands/binance-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #aad72d in 5 real palettes, including Wise's brand system and Tabloid, as the accent. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Tabloid (https://brandsweets.com/palettes/editorial#tabloid), Lay's (https://brandsweets.com/colors/brands/lays-com), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [harmony, pool: triadic] — Deep Sky Blue completes a triad with #aad72d — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Learning App (https://brandsweets.com/palettes/playful#learning-app), Remix (https://brandsweets.com/colors/brands/remix-run), Prime Video (https://brandsweets.com/colors/brands/primevideo-com). — https://brandsweets.com/colors/deepskyblue
- **Red** #ff0000 [pool] — Red is paired with #aad72d in 5 real palettes, including Wise's brand system and Gatorade's brand system, as the lead colour. Seen in: Wise (https://brandsweets.com/colors/brands/wise-com), Gatorade (https://brandsweets.com/colors/brands/gatorade-com), Wired (https://brandsweets.com/colors/brands/wired-com), Paddle (https://brandsweets.com/colors/brands/paddle-com). — https://brandsweets.com/colors/red
- **Taupe** #483c32 [pool] — Taupe is paired with #aad72d in 6 real palettes, including Citrus Grove and Acer's brand system, as the text colour against it. Seen in: Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Acer (https://brandsweets.com/colors/brands/acer-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/taupe
- **Plum** #dda0dd [harmony: complementary] — Plum sits directly opposite #aad72d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/plum
- **Violet** #ee82ee [harmony, pool: split] — Violet is a split-complement of #aad72d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Gumroad (https://brandsweets.com/colors/brands/gumroad-com). — https://brandsweets.com/colors/violet
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #aad72d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com). — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.68:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #617c18 (4.77:1); AA: background → #525252 (4.64:1); AAA: text → #4a5e12 (7.24:1); AAA: background → #363636 (7.17:1)
- On black (#000000): 12.47:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/aad72d-b3bea2-4e6edf-232d1f-f1efe9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#aad72d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.