# #aa9db4

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#aa9db4`
- RGB: rgb(170, 157, 180)
- HSL: hsl(274, 13%, 66%)
- OKLCH: oklch(0.715 0.036 310.6)
- Relative luminance: 0.3596
- Nearest named color: Classy Mauve (#bb99aa, Δ 2.78) — https://brandsweets.com/colors/classy-mauve
- Moods: cool, muted
- Page: https://brandsweets.com/colors/aa9db4

## Tints & shades

- Tints (toward white): #b1a6ba, #b9aec1, #c3baca, #cac2d0, #d2cbd7, #d9d4de, #e1dce4, #ebe8ed, #f2f1f4, #faf9fb
- Shades (toward black): #9b8ca6, #8c7a99, #7a6887, #6a5b76, #5b4e65, #4b4054, #3c3342, #2a232e, #1a161d, #0a090c

## Harmonies

- Complementary: #a7b49d
- Analogous: #9f9db4, #b49db2
- Triadic: #b4aa9d, #9db4aa
- Split-complementary: #b2b49d, #9db49f
- Tetradic: #b49f9d, #a7b49d, #9db2b4

## Colors that go with #aa9db4

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #aa9db4: softer than #000 and cool enough to feel like part of the same palette. Seen in: Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Mercury (https://brandsweets.com/colors/brands/mercury-com), Canopy (https://brandsweets.com/palettes/cool#canopy), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 4 real palettes, including Lexus's brand system and Canva's brand system put Blue beside #aa9db4, as the supporting colour. Seen in: Lexus (https://brandsweets.com/colors/brands/lexus-com), Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify), League of Legends (https://brandsweets.com/colors/brands/leagueoflegends-com). — https://brandsweets.com/colors/blue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #aa9db4: 7 real palettes, including Dusk and Riverbed, as the accent. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Atelier (https://brandsweets.com/palettes/elegant#atelier). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #aa9db4 in 4 real palettes, including Casper Sleep's brand system and JBL's brand system, as the lead colour. Seen in: Casper Sleep (https://brandsweets.com/colors/brands/casper-com), JBL (https://brandsweets.com/colors/brands/jbl-com), Cartier (https://brandsweets.com/colors/brands/cartier-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #aa9db4: 5 real palettes, including Open House and Dusk, as the lead colour. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house), Dusk (https://brandsweets.com/palettes/cool#dusk), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Guinness (https://brandsweets.com/colors/brands/guinness-com). — https://brandsweets.com/colors/denim
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #aa9db4 in 4 real palettes, including Scale AI's brand system and Ledger Dark, as the lead colour. Seen in: Scale AI (https://brandsweets.com/colors/brands/scale-com), Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Supabase (https://brandsweets.com/colors/brands/supabase), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/emerald-green
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #aa9db4 in 4 real palettes, including Darkroom and Canopy, as the accent. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), Canopy (https://brandsweets.com/palettes/cool#canopy), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/hunter-green
- **Dark Sea Green** #8fbc8f [harmony: complementary] — Dark Sea Green sits directly opposite #aa9db4 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkseagreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.56:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #826f90 (4.54:1); AA: background → #383838 (4.57:1); AAA: text → #60526b (7.2:1); AAA: background → #141414 (7.19:1)
- On black (#000000): 8.19:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/aa9db4-b79cc4-c2cb62-2d1f2d-eae9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#aa9db4" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
