# #aa95ee

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#aa95ee`
- RGB: rgb(170, 149, 238)
- HSL: hsl(254, 72%, 76%)
- OKLCH: oklch(0.723 0.128 293.8)
- Relative luminance: 0.3621
- Nearest named color: Dreamy Candy Forest (#b195e4, Δ 1.794) — https://brandsweets.com/colors/dreamy-candy-forest
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/aa95ee

## Tints & shades

- Tints (toward white): #b19fef, #b8a7f1, #c3b4f3, #cabdf4, #d1c6f6, #d8cff7, #dfd8f9, #eae5fb, #f1edfc, #f8f6fe
- Shades (toward black): #9277e9, #7958e4, #5d35de, #4a22ce, #3f1daf, #341891, #291372, #1c0d4f, #110830, #060312

## Harmonies

- Complementary: #d9ee96
- Analogous: #96adee, #d696ee
- Triadic: #eeaa96, #96eeaa
- Split-complementary: #eed696, #adee96
- Tetradic: #ee96ad, #d9ee96, #96eed6

## Colors that go with #aa95ee

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Dark Khaki** #bdb76b [harmony, pool: complementary] — Dark Khaki sits directly opposite #aa95ee on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/darkkhaki
- **Amber** #ffbf00 [pool] — Amber is paired with #aa95ee in 4 real palettes, including Ahrefs's brand system and Blueprint, as the supporting colour. Seen in: Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/amber
- **Denim** #1560bd [pool] — Designers have shipped Denim with #aa95ee: 4 real palettes, including Coca-Cola's brand system and Dusk, as the accent. Seen in: Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Dusk (https://brandsweets.com/palettes/cool#dusk), Open House (https://brandsweets.com/palettes/clean#open-house), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Lavender Milk and Lavender Haze put Midnight Blue beside #aa95ee, as the text colour against it. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), First Snow (https://brandsweets.com/palettes/cool#first-snow), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono). — https://brandsweets.com/colors/midnightblue
- **Periwinkle** #ccccff [pool] — Periwinkle shows up next to #aa95ee in 4 real palettes, including Lavender Milk and Blue Mono, as the supporting colour. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Calendly (https://brandsweets.com/colors/brands/calendly-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai). — https://brandsweets.com/colors/periwinkle
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #aa95ee in 6 real palettes, including Sephora's brand system and Roblox's brand system, as the supporting colour. Seen in: Sephora (https://brandsweets.com/colors/brands/sephora-com), Roblox (https://brandsweets.com/colors/brands/roblox-com), Webflow (https://brandsweets.com/colors/brands/webflow-com), NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/royalblue
- **Goldenrod** #daa520 [harmony, pool: split] — Goldenrod is a split-complement of #aa95ee: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/goldenrod
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #aa95ee: softer than #000 and cool enough to feel like part of the same palette. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com), Mercury (https://brandsweets.com/colors/brands/mercury-com). — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.55:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #7c5de5 (4.61:1); AA: background → #383838 (4.6:1); AAA: text → #5931dd (7.22:1); AAA: background → #171717 (7.04:1)
- On black (#000000): 8.24:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom** — primary #ac9cf4 (Δ 1.847) — https://brandsweets.com/colors/brands/phantom-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/aa95ee-aa9cc4-dfbb4e-291f2d-e9ebf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#aa95ee" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.