# #aa7da7

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#aa7da7`
- RGB: rgb(170, 125, 167)
- HSL: hsl(304, 21%, 58%)
- OKLCH: oklch(0.648 0.08 328.7)
- Relative luminance: 0.26
- Nearest named color: Heart Potion (#a97fb1, Δ 1.455) — https://brandsweets.com/colors/heart-potion
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/aa7da7

## Tints & shades

- Tints (toward white): #b28ab0, #bb96b8, #c3a2c0, #cbafc9, #d3bbd1, #dbc7d9, #e3d4e2, #ebe0ea, #f3ecf2, #fbf9fb
- Shades (toward black): #a06e9d, #915f8e, #82557f, #6f496d, #603e5d, #50344e, #3e283c, #2e1e2d, #1c121b, #0c080c

## Harmonies

- Complementary: #7daa80
- Analogous: #977daa, #aa7d91
- Triadic: #a7aa7d, #7da7aa
- Split-complementary: #91aa7d, #7daa97
- Tetradic: #aa977d, #7daa80, #7d91aa

## Colors that go with #aa7da7

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #aa7da7: softer than #000 and cool enough to feel like part of the same palette. Seen in: Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment (https://brandsweets.com/colors/brands/playstation-com), Plaid (https://brandsweets.com/colors/brands/plaid-com). — https://brandsweets.com/colors/charcoal
- **Copper** #b87333 [pool] — Designers have shipped Copper with #aa7da7: 4 real palettes, including Dusk and Atelier, as the accent. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Atelier (https://brandsweets.com/palettes/elegant#atelier), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen). — https://brandsweets.com/colors/copper
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #aa7da7: 4 real palettes, including Ink Wash and Stone, as the lead colour. Seen in: Ink Wash (https://brandsweets.com/palettes/dark#ink-wash), Stone (https://brandsweets.com/palettes/neutral#stone), Crypto.com (https://brandsweets.com/colors/brands/crypto-com), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/powderblue
- **Taupe** #483c32 [pool] — Taupe is paired with #aa7da7 in 14 real palettes, including Dusk and Typewriter, as the text colour against it. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Typewriter (https://brandsweets.com/palettes/editorial#typewriter), Kiln (https://brandsweets.com/palettes/dark#kiln), Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono). — https://brandsweets.com/colors/taupe
- **Medium Sea Green** #3cb371 [harmony: complementary] — Medium Sea Green sits directly opposite #aa7da7 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumseagreen
- **Blush Pink** #e8b4b8 [pool] — 3 real palettes, including Estate and Blush put Blush Pink beside #aa7da7, as the accent. Seen in: Estate (https://brandsweets.com/palettes/luxury#estate), Blush (https://brandsweets.com/palettes/light#blush), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono). — https://brandsweets.com/colors/blush-pink
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #aa7da7 in 3 real palettes, including Ledger Dark and Noir Beauty, as the lead colour. Seen in: Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/goldenrod
- **Midnight Blue** #191970 [pool] — 3 real palettes, including Plaid's brand system and Open House put Midnight Blue beside #aa7da7, as the supporting colour. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Open House (https://brandsweets.com/palettes/clean#open-house), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.39:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #976394 (4.64:1); AA: background → #242424 (4.58:1); AAA: text → #724b70 (7.1:1)
- On black (#000000): 6.2:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #b28ab0 (7.16:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/aa7da7-c19fba-8ecb62-2d1f26-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#aa7da7" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.