# #aa4678

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#aa4678`
- RGB: rgb(170, 70, 120)
- HSL: hsl(330, 42%, 47%)
- OKLCH: oklch(0.541 0.142 351.7)
- Relative luminance: 0.1428
- Nearest named color: Fandango (#b53389, Δ 4.944) — https://brandsweets.com/colors/fandango
- Moods: warm
- Page: https://brandsweets.com/colors/aa4678

## Tints & shades

- Tints (toward white): #b85185, #bf6391, #c7759e, #ce88ab, #d79dba, #deafc7, #e6c1d4, #edd4e0, #f5e6ed, #fcf8fa
- Shades (toward black): #9c406e, #8a3861, #7b3257, #6d2c4d, #5e2642, #4c1f36, #3e192b, #2f1321, #1d0c14, #0e060a

## Harmonies

- Complementary: #46aa78
- Analogous: #aa46aa, #aa4646
- Triadic: #78aa46, #4678aa
- Split-complementary: #46aa46, #46aaaa
- Tetradic: #aaaa46, #46aa78, #4646aa

## Colors that go with #aa4678

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #aa4678 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Redfin (https://brandsweets.com/colors/brands/redfin-com). — https://brandsweets.com/colors/teal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #aa4678: 5 real palettes, including Chase's brand system and Ulta Beauty's brand system, as the lead colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), AT&T (https://brandsweets.com/colors/brands/att-com), Nissan (https://brandsweets.com/colors/brands/nissanusa-com). — https://brandsweets.com/colors/denim
- **Slate Gray** #708090 [pool] — 4 real palettes, including Typewriter and Noir Beauty put Slate Gray beside #aa4678, as the supporting colour. Seen in: Typewriter (https://brandsweets.com/palettes/editorial#typewriter), Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Newsprint (https://brandsweets.com/palettes/editorial#newsprint). — https://brandsweets.com/colors/slategray
- **Taupe** #483c32 [pool] — Taupe is paired with #aa4678 in 11 real palettes, including Dunkin''s brand system and Typewriter, as the lead colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Typewriter (https://brandsweets.com/palettes/editorial#typewriter), Tommy Hilfiger (https://brandsweets.com/colors/brands/tommy-com), AT&T (https://brandsweets.com/colors/brands/att-com). — https://brandsweets.com/colors/taupe
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #aa4678: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Coinbase (https://brandsweets.com/colors/brands/coinbase), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com). — https://brandsweets.com/colors/seagreen
- **Crimson** #dc143c [pool] — Crimson is paired with #aa4678 in 3 real palettes, including Nintendo's brand system and Redfin's brand system, as the supporting colour. Seen in: Nintendo (https://brandsweets.com/colors/brands/nintendo-com), Redfin (https://brandsweets.com/colors/brands/redfin-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com). — https://brandsweets.com/colors/crimson
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #aa4678 in 3 real palettes, including Fireside and Noir Beauty, as the accent. Seen in: Fireside (https://brandsweets.com/palettes/dark#fireside), Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty), Harvest (https://brandsweets.com/palettes/warm#harvest). — https://brandsweets.com/colors/goldenrod
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #aa4678: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.45:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #8d3a63 (7.2:1)
- On black (#000000): 3.86:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #b85185 (4.55:1); AA: background → #ebebeb (4.57:1); AAA: text → #cb80a6 (7.18:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/aa4678-c49cab-62cb64-2d1f20-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#aa4678" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
