# #aa3c83

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#aa3c83`
- RGB: rgb(170, 60, 131)
- HSL: hsl(321, 48%, 45%)
- OKLCH: oklch(0.533 0.163 344.4)
- Relative luminance: 0.1342
- Nearest named color: Fandango (#b53389, Δ 2.584) — https://brandsweets.com/colors/fandango
- Moods: warm
- Page: https://brandsweets.com/colors/aa3c83

## Tints & shades

- Tints (toward white): #bd4292, #c5599f, #cb6caa, #d27fb5, #da95c2, #e1a8cd, #e7bbd8, #eecee3, #f6e5f0, #fcf7fb
- Shades (toward black): #9b3678, #8c316c, #7d2c60, #6d2655, #5e2149, #4b1b3a, #3c152f, #2d1023, #1e0b17, #0f050c

## Harmonies

- Complementary: #3caa62
- Analogous: #993caa, #aa3c4c
- Triadic: #83aa3c, #3c83aa
- Split-complementary: #4caa3c, #3caa99
- Tetradic: #aa993c, #3caa62, #3c4caa

## Colors that go with #aa3c83

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #aa3c83 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #aa3c83: 4 real palettes, including Chase's brand system and Ulta Beauty's brand system, as the lead colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Peacock (https://brandsweets.com/palettes/vivid#peacock), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #aa3c83: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #aa3c83: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Crimson** #dc143c [pool] — Crimson is paired with #aa3c83 in two real palettes: The Ordinary's brand system and Nintendo's brand system, as the supporting colour. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com), Nintendo (https://brandsweets.com/colors/brands/nintendo-com). — https://brandsweets.com/colors/crimson
- **Midnight Blue** #191970 [pool] — Two real palettes: MLB's brand system and Nintendo's brand system put Midnight Blue beside #aa3c83, as the lead colour. Seen in: MLB (https://brandsweets.com/colors/brands/mlb-com), Nintendo (https://brandsweets.com/colors/brands/nintendo-com). — https://brandsweets.com/colors/midnightblue
- **Orange** #ffa500 [pool] — Two real palettes: Rippling's brand system and Sunset Boulevard put Orange beside #aa3c83, as the lead colour. Seen in: Rippling (https://brandsweets.com/colors/brands/rippling-com), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/orange
- **Plum** #dda0dd [pool] — Plum shows up next to #aa3c83 in two real palettes: NYX Cosmetics's brand system and Semrush's brand system, as the supporting colour. Seen in: NYX Cosmetics (https://brandsweets.com/colors/brands/nyxcosmetics-com), Semrush (https://brandsweets.com/colors/brands/semrush-com). — https://brandsweets.com/colors/plum

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.7:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #933472 (7.06:1)
- On black (#000000): 3.68:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #bf4a96 (4.64:1); AA: background → #e6e6e6 (4.57:1); AAA: text → #d17bb3 (7.2:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/aa3c83-c19fb1-70cb62-2d1f22-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#aa3c83" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.