# #aa27c4

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#aa27c4`
- RGB: rgb(170, 39, 196)
- HSL: hsl(290, 67%, 46%)
- OKLCH: oklch(0.55 0.236 320.1)
- Relative luminance: 0.1398
- Nearest named color: Magentleman (#aa22bb, Δ 1.471) — https://brandsweets.com/colors/magentleman
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/aa27c4

## Tints & shades

- Tints (toward white): #ba2ed6, #c144da, #c95ddf, #d072e3, #d788e7, #df9dec, #e6b2f0, #eeccf5, #f5e1f9, #fcf6fd
- Shades (toward black): #9b23b3, #8c20a2, #7a1c8d, #6b187b, #5c156a, #4d1259, #3f0e48, #2c0a33, #1e0722, #0f0311

## Harmonies

- Complementary: #41c427
- Analogous: #5b27c4, #c4278f
- Triadic: #c4aa27, #27c4aa
- Split-complementary: #8fc427, #27c45b
- Tetradic: #c45b27, #41c427, #278fc4

## Colors that go with #aa27c4

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Forest Green** #228b22 [harmony: complementary] — Forest Green sits directly opposite #aa27c4 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/forestgreen
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #aa27c4: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #aa27c4: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #aa27c4: 3 real palettes, including Hasbro's brand system and Peacock, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Peacock (https://brandsweets.com/palettes/vivid#peacock), Linkedin (https://brandsweets.com/colors/brands/linkedin-com). — https://brandsweets.com/colors/denim
- **Teal** #008080 [harmony, pool: triadic] — Teal completes a triad with #aa27c4 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/teal
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #aa27c4: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Light Sea Green** #20b2aa [pool] — Light Sea Green shows up next to #aa27c4 in two real palettes: Taco Bell's brand system and Circuit, as the accent. Seen in: Taco Bell (https://brandsweets.com/colors/brands/tacobell-com), Circuit (https://brandsweets.com/palettes/technical#circuit). — https://brandsweets.com/colors/lightseagreen
- **Medium Violet Red** #c71585 [harmony: analogous] — Medium Violet Red is #aa27c4's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. — https://brandsweets.com/colors/mediumvioletred

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.53:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #9021a6 (7.11:1)
- On black (#000000): 3.8:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #bb33d7 (4.57:1); AA: background → #e8e8e8 (4.51:1); AAA: text → #d072e3 (7.2:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/aa27c4-bf9fc1-a6cb62-2d1f29-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#aa27c4" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.