# #aa2769

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#aa2769`
- RGB: rgb(170, 39, 105)
- HSL: hsl(330, 63%, 41%)
- OKLCH: oklch(0.503 0.176 355)
- Relative luminance: 0.1102
- Nearest named color: Fabric of Love (#aa1177, Δ 3.6) — https://brandsweets.com/colors/fabric-of-love
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/aa2769

## Tints & shades

- Tints (toward white): #c32c78, #d23785, #d75094, #dd69a3, #e382b3, #e797bf, #edb0cf, #f3c9de, #f7deeb, #fdf7fa
- Shades (toward black): #9a235e, #8d2057, #7d1c4d, #6c1942, #60163b, #4f1230, #3e0e26, #2e0a1c, #210814, #11040a

## Harmonies

- Complementary: #27aa69
- Analogous: #aa27aa, #aa2727
- Triadic: #69aa27, #2769aa
- Split-complementary: #27aa27, #27aaaa
- Tetradic: #aaaa27, #27aa69, #2727aa

## Colors that go with #aa2769

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #aa2769's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Nintendo (https://brandsweets.com/colors/brands/nintendo-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com), State Farm (https://brandsweets.com/colors/brands/statefarm-com), Lenovo (https://brandsweets.com/colors/brands/lenovo-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #aa2769: 7 real palettes, including Chase's brand system and Ulta Beauty's brand system, as the lead colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Nissan (https://brandsweets.com/colors/brands/nissanusa-com), AT&T (https://brandsweets.com/colors/brands/att-com). — https://brandsweets.com/colors/denim
- **Taupe** #483c32 [pool] — Taupe is paired with #aa2769 in 11 real palettes, including Dunkin''s brand system and Tommy Hilfiger's brand system, as the lead colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Tommy Hilfiger (https://brandsweets.com/colors/brands/tommy-com), AT&T (https://brandsweets.com/colors/brands/att-com), Typewriter (https://brandsweets.com/palettes/editorial#typewriter). — https://brandsweets.com/colors/taupe
- **Teal** #008080 [harmony: complementary] — Teal sits directly opposite #aa2769 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/teal
- **Forest Green** #228b22 [harmony, pool: split] — Forest Green is a split-complement of #aa2769: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/forestgreen
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #aa2769 in 3 real palettes, including Chase's brand system and Coinbase's brand system, as the supporting colour. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Coinbase (https://brandsweets.com/colors/brands/coinbase), Bose (https://brandsweets.com/colors/brands/bose-com). — https://brandsweets.com/colors/royalblue
- **Steel Blue** #4682b4 [harmony, pool: triadic] — Steel Blue completes a triad with #aa2769 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Wendy's (https://brandsweets.com/colors/brands/wendys-com). — https://brandsweets.com/colors/steelblue
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #aa2769: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.56:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #a22563 (7.04:1)
- On black (#000000): 3.2:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #d13382 (4.51:1); AA: background → #d6d6d6 (4.51:1); AAA: text → #df72a8 (7.11:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/aa2769-c49cab-62cb64-2d1f20-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#aa2769" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
