# #aa17ba

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#aa17ba`
- RGB: rgb(170, 23, 186)
- HSL: hsl(294, 78%, 41%)
- OKLCH: oklch(0.535 0.24 323.4)
- Relative luminance: 0.127
- Nearest named color: Magentleman (#aa22bb, Δ 0.932) — https://brandsweets.com/colors/magentleman
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/aa17ba

## Tints & shades

- Tints (toward white): #c31ad5, #d125e4, #d740e7, #dc5ceb, #e277ee, #e78ef1, #eda9f4, #f3c4f8, #f7dbfb, #fdf6fe
- Shades (toward black): #9915a8, #8d139a, #7c1188, #6c0f76, #5f0d68, #4f0b56, #3e0844, #2e0632, #210424, #110212

## Harmonies

- Complementary: #27ba17
- Analogous: #5817ba, #ba1779
- Triadic: #baaa17, #17baaa
- Split-complementary: #79ba17, #17ba58
- Tetradic: #ba5817, #27ba17, #1779ba

## Colors that go with #aa17ba

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Forest Green** #228b22 [harmony: complementary] — Forest Green sits directly opposite #aa17ba on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/forestgreen
- **Teal** #008080 [harmony, pool: split] — Teal is a split-complement of #aa17ba: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/teal
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #aa17ba: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #aa17ba: 3 real palettes, including Peacock and Hasbro's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Linkedin (https://brandsweets.com/colors/brands/linkedin-com). — https://brandsweets.com/colors/denim
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #aa17ba: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Crimson** #dc143c [pool] — Crimson is paired with #aa17ba in two real palettes: Gemstone and The Ordinary's brand system, as the accent. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone), The Ordinary (https://brandsweets.com/colors/brands/theordinary-com). — https://brandsweets.com/colors/crimson
- **Medium Violet Red** #c71585 [harmony: analogous] — Medium Violet Red is #aa17ba's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. — https://brandsweets.com/colors/mediumvioletred
- **Dark Cyan** #008b8b [pool] — Designers have shipped Dark Cyan with #aa17ba: Peacock, as the lead colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkcyan

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.93:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #9514a3 (7.22:1)
- On black (#000000): 3.54:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c71bda (4.6:1); AA: background → #e3e3e3 (4.62:1); AAA: text → #de65ec (7.18:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/aa17ba-c19fc0-9fcb62-2d1f29-ede9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#aa17ba" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.