# #a963ab

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#a963ab`
- RGB: rgb(169, 99, 171)
- HSL: hsl(298, 30%, 53%)
- OKLCH: oklch(0.604 0.131 326.1)
- Relative luminance: 0.203
- Nearest named color: Crown Jewels (#946dad, Δ 4.082) — https://brandsweets.com/colors/crown-jewels
- Moods: cool, muted
- Page: https://brandsweets.com/colors/a963ab

## Tints & shades

- Tints (toward white): #b274b4, #b981bb, #c292c4, #ca9fcb, #d3afd4, #dabddb, #e3cde4, #ebdbeb, #f4ebf4, #fbf8fb
- Shades (toward black): #9d569f, #8c4d8f, #7c447e, #6c3b6d, #5f3460, #4e2b50, #3e223f, #2e192e, #1d101e, #0d070d

## Harmonies

- Complementary: #66ab63
- Analogous: #8563ab, #ab638a
- Triadic: #aba963, #63aba9
- Split-complementary: #8aab63, #63ab85
- Tetradic: #ab8563, #66ab63, #638aab

## Colors that go with #a963ab

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #a963ab on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #a963ab: softer than #000 and cool enough to feel like part of the same palette. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Dark Cyan** #008b8b [harmony: split] — Dark Cyan is a split-complement of #a963ab: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkcyan
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #a963ab: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Midnight Blue** #191970 [pool] — Two real palettes: Plaid's brand system and Marvel's brand system put Midnight Blue beside #a963ab, as the supporting colour. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Marvel (https://brandsweets.com/colors/brands/marvel-com). — https://brandsweets.com/colors/midnightblue
- **Cadet Blue** #5f9ea0 [harmony: triadic] — Cadet Blue completes a triad with #a963ab — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/cadetblue
- **Copper** #b87333 [harmony: triadic] — Copper completes a triad with #a963ab — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/copper
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with #a963ab in Klarna US's brand system, as the accent. Seen in: Klarna US (https://brandsweets.com/colors/brands/klarna-com). — https://brandsweets.com/colors/blueviolet

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.15:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #a359a6 (4.63:1); AA: background → #121212 (4.51:1); AAA: text → #7c447e (7.03:1)
- On black (#000000): 5.06:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #bb84bd (7.15:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/a963ab-c19fbe-98cb62-2d1f28-ede9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#a963ab" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
