# #a951a4

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#a951a4`
- RGB: rgb(169, 81, 164)
- HSL: hsl(303, 35%, 49%)
- OKLCH: oklch(0.574 0.156 329.5)
- Relative luminance: 0.17
- Nearest named color: Fuchsia Pheromone (#9f4cb7, Δ 4.008) — https://brandsweets.com/colors/fuchsia-pheromone
- Moods: warm
- Page: https://brandsweets.com/colors/a951a4

## Tints & shades

- Tints (toward white): #b361af, #bb72b7, #c383c0, #cc94c9, #d4a5d2, #dbb3d9, #e3c4e1, #ebd6ea, #f3e7f3, #fcf8fc
- Shades (toward black): #9b4b97, #8a4286, #7c3c79, #6b3368, #5d2d5b, #4c244a, #3e1e3c, #2d162c, #1f0f1e, #0e070d

## Harmonies

- Complementary: #51a956
- Analogous: #8151a9, #a95179
- Triadic: #a4a951, #51a4a9
- Split-complementary: #79a951, #51a981
- Tetradic: #a98151, #51a956, #5179a9

## Colors that go with #a951a4

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #a951a4 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Dark Cyan** #008b8b [harmony, pool: split] — Dark Cyan is a split-complement of #a951a4: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkcyan
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #a951a4: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #a951a4: 3 real palettes, including Hasbro's brand system and Peacock, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Peacock (https://brandsweets.com/palettes/vivid#peacock), Linkedin (https://brandsweets.com/colors/brands/linkedin-com). — https://brandsweets.com/colors/denim
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #a951a4: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Orange** #ffa500 [pool] — Two real palettes: Sunset Boulevard and Rippling's brand system put Orange beside #a951a4, as the supporting colour. Seen in: Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Rippling (https://brandsweets.com/colors/brands/rippling-com). — https://brandsweets.com/colors/orange
- **Taupe** #483c32 [pool] — Taupe is paired with #a951a4 in two real palettes: Superhuman's brand system and Dunkin''s brand system, as the lead colour. Seen in: Superhuman (https://brandsweets.com/colors/brands/superhuman-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com). — https://brandsweets.com/colors/taupe
- **Blue** #0000ff [pool] — Dunkin''s brand system puts Blue beside #a951a4, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com). — https://brandsweets.com/colors/blue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.77:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #833f7f (7.04:1)
- On black (#000000): 4.4:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #ac53a8 (4.56:1); AA: background → #fafafa (4.57:1); AAA: text → #c280be (7.13:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/a951a4-c19fbb-8fcb62-2d1f26-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#a951a4" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.