# #a896d9

A color — cool, light, clean, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#a896d9`
- RGB: rgb(168, 150, 217)
- HSL: hsl(256, 47%, 72%)
- OKLCH: oklch(0.714 0.098 296.2)
- Relative luminance: 0.3515
- Nearest named color: Violet Velvet (#b19cd9, Δ 2.18) — https://brandsweets.com/colors/violet-velvet
- Moods: cool, light, clean, modern
- Page: https://brandsweets.com/colors/a896d9

## Tints & shades

- Tints (toward white): #b1a1dd, #b7a9e0, #c1b4e4, #c7bce7, #d0c7eb, #dad2ef, #e0daf1, #e9e5f6, #efecf8, #f9f8fc
- Shades (toward black): #927cd0, #7c62c6, #6a4bbe, #5a3da9, #4c338e, #3e2a74, #30205a, #241843, #160f29, #08050f

## Harmonies

- Complementary: #c7d996
- Analogous: #96a6d9, #c996d9
- Triadic: #d9a896, #96d9a8
- Split-complementary: #d9c996, #a6d996
- Tetradic: #d996a6, #c7d996, #96d9c9

## Colors that go with #a896d9

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #a896d9: softer than #000 and cool enough to feel like part of the same palette. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Auth0 (https://brandsweets.com/colors/brands/auth0-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/charcoal
- **Dark Khaki** #bdb76b [harmony, pool: complementary] — Dark Khaki sits directly opposite #a896d9 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/darkkhaki
- **Amber** #ffbf00 [pool] — Amber is paired with #a896d9 in 4 real palettes, including Ahrefs's brand system and Blueprint, as the supporting colour. Seen in: Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/amber
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #a896d9: 5 real palettes, including Calm's brand system and Blueprint, as the lead colour. Seen in: Calm (https://brandsweets.com/colors/brands/calm-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Max (https://brandsweets.com/colors/brands/max-com), Remix (https://brandsweets.com/colors/brands/remix-run). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #a896d9: 4 real palettes, including Dusk and Open House, as the lead colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Open House (https://brandsweets.com/palettes/clean#open-house), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 6 real palettes, including First Snow and Open House put Midnight Blue beside #a896d9, as the text colour against it. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Open House (https://brandsweets.com/palettes/clean#open-house), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono). — https://brandsweets.com/colors/midnightblue
- **Periwinkle** #ccccff [pool] — Periwinkle shows up next to #a896d9 in 4 real palettes, including Lavender Milk and Blue Mono, as the supporting colour. Seen in: Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Calendly (https://brandsweets.com/colors/brands/calendly-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai). — https://brandsweets.com/colors/periwinkle
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #a896d9: 4 real palettes, including First Snow and Crypto.com's brand system, as the accent. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Crypto.com (https://brandsweets.com/colors/brands/crypto-com), Calendly (https://brandsweets.com/colors/brands/calendly-com), Stone (https://brandsweets.com/palettes/neutral#stone). — https://brandsweets.com/colors/powderblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.62:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #8065c8 (4.55:1); AA: background → #363636 (4.62:1); AAA: text → #6242b8 (7.02:1); AAA: background → #141414 (7.04:1)
- On black (#000000): 8.03:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/a896d9-ab9cc4-dfbf4e-291f2d-e9ebf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#a896d9" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.