# #a78698

A color — warm, muted, editorial, elegant. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#a78698`
- RGB: rgb(167, 134, 152)
- HSL: hsl(327, 16%, 59%)
- OKLCH: oklch(0.657 0.047 344.5)
- Relative luminance: 0.2753
- Nearest named color: Hatoba Pigeon (#95859c, Δ 2.914) — https://brandsweets.com/colors/hatoba-pigeon
- Moods: warm, muted, editorial, elegant
- Page: https://brandsweets.com/colors/a78698

## Tints & shades

- Tints (toward white): #b092a2, #b89dac, #c1a9b6, #c9b5c0, #d2c1ca, #d8cad2, #e1d6dc, #eae1e6, #f2edf0, #fbf9fa
- Shades (toward black): #9c778c, #8e677c, #7f5c6f, #6d4f60, #5f4553, #4d3843, #3e2d36, #2c2027, #1e151a, #0c090a

## Harmonies

- Complementary: #86a795
- Analogous: #a686a7, #a78687
- Triadic: #98a786, #8698a7
- Split-complementary: #87a786, #86a7a6
- Tetradic: #a7a686, #86a795, #8687a7

## Colors that go with #a78698

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #a78698: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment (https://brandsweets.com/colors/brands/playstation-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue). — https://brandsweets.com/colors/charcoal
- **Copper** #b87333 [pool] — Designers have shipped Copper with #a78698: 6 real palettes, including Atelier and Dusk, as the accent. Seen in: Atelier (https://brandsweets.com/palettes/elegant#atelier), Dusk (https://brandsweets.com/palettes/cool#dusk), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen). — https://brandsweets.com/colors/copper
- **Denim** #1560bd [pool] — Designers have shipped Denim with #a78698: 5 real palettes, including Dusk and Open House, as the lead colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Open House (https://brandsweets.com/palettes/clean#open-house), Guinness (https://brandsweets.com/colors/brands/guinness-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Open House and Plaid's brand system put Midnight Blue beside #a78698, as the text colour against it. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house), Plaid (https://brandsweets.com/colors/brands/plaid-com), First Snow (https://brandsweets.com/palettes/cool#first-snow), Railway (https://brandsweets.com/colors/brands/railway-app). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #a78698: 4 real palettes, including Ink Wash and Stone, as the lead colour. Seen in: Ink Wash (https://brandsweets.com/palettes/dark#ink-wash), Stone (https://brandsweets.com/palettes/neutral#stone), Crypto.com (https://brandsweets.com/colors/brands/crypto-com), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/powderblue
- **Saddle Brown** #8b4513 [pool] — Designers have shipped Saddle Brown with #a78698: 4 real palettes, including Darkroom and Homestead, as the lead colour. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), Homestead (https://brandsweets.com/palettes/warm#homestead), Bakery (https://brandsweets.com/palettes/warm#bakery), Bookshop (https://brandsweets.com/palettes/editorial#bookshop). — https://brandsweets.com/colors/saddlebrown
- **Tan** #d2b48c [pool] — Tan is paired with #a78698 in 4 real palettes, including Sepia Mono and Mushroom, as the accent. Seen in: Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono), Mushroom (https://brandsweets.com/palettes/neutral#mushroom), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/tan
- **Cadet Blue** #5f9ea0 [harmony: complementary] — Cadet Blue sits directly opposite #a78698 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/cadetblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.23:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #91697f (4.63:1); AA: background → #292929 (4.51:1); AAA: text → #6d4f60 (7.15:1)
- On black (#000000): 6.51:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #ae8fa0 (7.24:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/a78698-c19fae-66cb62-2d1f21-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#a78698" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.