# #a779c3

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#a779c3`
- RGB: rgb(167, 121, 195)
- HSL: hsl(277, 38%, 62%)
- OKLCH: oklch(0.65 0.118 311.9)
- Relative luminance: 0.2583
- Nearest named color: Berries Galore (#ab7cb4, Δ 2.707) — https://brandsweets.com/colors/berries-galore
- Moods: cool, modern
- Page: https://brandsweets.com/colors/a779c3

## Tints & shades

- Tints (toward white): #b087c9, #b792ce, #c0a0d4, #c7abd9, #d1b9df, #dac7e6, #e1d1ea, #eadff1, #f1eaf6, #faf8fc
- Shades (toward black): #9964b9, #8b4fb0, #7d479e, #6c3e89, #5c3474, #4b2b5f, #3a214a, #2c1938, #1c1023, #0b060e

## Harmonies

- Complementary: #96c379
- Analogous: #8279c3, #c379ba
- Triadic: #c3a779, #79c3a7
- Split-complementary: #bac379, #79c382
- Tetradic: #c38279, #96c379, #79bac3

## Colors that go with #a779c3

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #a779c3: softer than #000 and cool enough to feel like part of the same palette. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com), Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment (https://brandsweets.com/colors/brands/playstation-com). — https://brandsweets.com/colors/charcoal
- **Taupe** #483c32 [pool] — Taupe is paired with #a779c3 in 5 real palettes, including Obsidian's brand system and Dusk, as the text colour against it. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Dusk (https://brandsweets.com/palettes/cool#dusk), Loom (https://brandsweets.com/colors/brands/loom-com), Zed (https://brandsweets.com/colors/brands/zed-dev). — https://brandsweets.com/colors/taupe
- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #a779c3 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Amber** #ffbf00 [pool] — Amber is paired with #a779c3 in 3 real palettes, including Blueprint and Mastodon hosted on mastodon.social's brand system, as the accent. Seen in: Blueprint (https://brandsweets.com/palettes/technical#blueprint), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 3 real palettes, including Qualcomm's brand system and Canva's brand system put Blue beside #a779c3, as the accent. Seen in: Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com), Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/blue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #a779c3 in 3 real palettes, including Sephora's brand system and Loom's brand system, as the supporting colour. Seen in: Sephora (https://brandsweets.com/colors/brands/sephora-com), Loom (https://brandsweets.com/colors/brands/loom-com), Roblox (https://brandsweets.com/colors/brands/roblox-com). — https://brandsweets.com/colors/royalblue
- **Copper** #b87333 [harmony, pool: triadic] — Copper completes a triad with #a779c3 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/copper
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #a779c3: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.41:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #945db6 (4.67:1); AA: background → #242424 (4.56:1); AAA: text → #754294 (7.09:1)
- On black (#000000): 6.17:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #b087c9 (7.16:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/a779c3-b99cc4-bdcb62-2d1f2c-eae9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#a779c3" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.