# #a73cc8

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#a73cc8`
- RGB: rgb(167, 60, 200)
- HSL: hsl(286, 56%, 51%)
- OKLCH: oklch(0.566 0.217 317.1)
- Relative luminance: 0.1562
- Nearest named color: Magenta Affair (#aa44dd, Δ 3.424) — https://brandsweets.com/colors/magenta-affair
- Moods: cool, modern
- Page: https://brandsweets.com/colors/a73cc8

## Tints & shades

- Tints (toward white): #b050ce, #b760d2, #c074d8, #c988dd, #d29ce3, #d9abe7, #e2bfed, #ebd3f3, #f2e3f7, #fbf7fd
- Shades (toward black): #9834b7, #8b2fa7, #7b2a93, #6a247f, #5d1f6f, #4c1a5b, #3c1448, #2b0f34, #1e0a24, #0d0410

## Harmonies

- Complementary: #5dc83c
- Analogous: #613cc8, #c83ca3
- Triadic: #c8a73c, #3cc8a7
- Split-complementary: #a3c83c, #3cc861
- Tetradic: #c8613c, #5dc83c, #3ca3c8

## Colors that go with #a73cc8

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Forest Green** #228b22 [harmony: complementary] — Forest Green sits directly opposite #a73cc8 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/forestgreen
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #a73cc8: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Next.js (https://brandsweets.com/colors/brands/nextjs-org). — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #a73cc8: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #a73cc8: 3 real palettes, including Hasbro's brand system and Peacock, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Peacock (https://brandsweets.com/palettes/vivid#peacock), Linkedin (https://brandsweets.com/colors/brands/linkedin-com). — https://brandsweets.com/colors/denim
- **Taupe** #483c32 [pool] — Taupe is paired with #a73cc8 in 3 real palettes, including Obsidian's brand system and Loom's brand system, as that palette's text colour. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Loom (https://brandsweets.com/colors/brands/loom-com), Superhuman (https://brandsweets.com/colors/brands/superhuman-com). — https://brandsweets.com/colors/taupe
- **Dark Cyan** #008b8b [harmony, pool: triadic] — Dark Cyan completes a triad with #a73cc8 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkcyan
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #a73cc8: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Light Sea Green** #20b2aa [pool] — Light Sea Green shows up next to #a73cc8 in two real palettes: Taco Bell's brand system and Circuit, as the accent. Seen in: Taco Bell (https://brandsweets.com/colors/brands/tacobell-com), Circuit (https://brandsweets.com/palettes/technical#circuit). — https://brandsweets.com/colors/lightseagreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.09:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #882ea3 (7.08:1)
- On black (#000000): 4.12:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #ad48cb (4.57:1); AA: background → #f2f2f2 (4.55:1); AAA: text → #c47cda (7.24:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/a73cc8-bd9fc1-adcb62-2d1f2a-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#a73cc8" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.