# #a72095

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#a72095`
- RGB: rgb(167, 32, 149)
- HSL: hsl(308, 68%, 39%)
- OKLCH: oklch(0.513 0.206 334.5)
- Relative luminance: 0.1142
- Nearest named color: Magentle (#aa11aa, Δ 3.637) — https://brandsweets.com/colors/magentle
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/a72095

## Tints & shades

- Tints (toward white): #c125ac, #d72dc0, #dc47c8, #e160d0, #e67ad7, #ea90de, #efa9e5, #f4c3ed, #f8ddf5, #fdf6fc
- Shades (toward black): #9a1d8a, #891a7a, #7c186f, #6b1460, #5e1254, #4d0f45, #400c39, #2f092a, #22071f, #11030f

## Harmonies

- Complementary: #20a732
- Analogous: #7520a7, #a72051
- Triadic: #95a720, #2095a7
- Split-complementary: #51a720, #20a775
- Tetradic: #a77520, #20a732, #2051a7

## Colors that go with #a72095

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Denim** #1560bd [pool] — Designers have shipped Denim with #a72095: 5 real palettes, including Peacock and Hasbro's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Chase (https://brandsweets.com/colors/brands/chase-com), Slack (https://brandsweets.com/colors/brands/slack-com). — https://brandsweets.com/colors/denim
- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #a72095 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #a72095: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #a72095: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #a72095: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Crimson** #dc143c [pool] — Crimson is paired with #a72095 in two real palettes: The Ordinary's brand system and Lenovo's brand system, as the supporting colour. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com), Lenovo (https://brandsweets.com/colors/brands/lenovo-com). — https://brandsweets.com/colors/crimson
- **Orange** #ffa500 [pool] — Two real palettes: Rippling's brand system and Sunset Boulevard put Orange beside #a72095, as the lead colour. Seen in: Rippling (https://brandsweets.com/colors/brands/rippling-com), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/orange
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #a72095 in two real palettes: Wayfair's brand system and Chase's brand system, as the supporting colour. Seen in: Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Chase (https://brandsweets.com/colors/brands/chase-com). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 6.4:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #9a1d8a (7.2:1)
- On black (#000000): 3.28:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #ce27b7 (4.6:1); AA: background → #d9d9d9 (4.53:1); AAA: text → #e265d1 (7.02:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/a72095-c19fb8-87cb62-2d1f25-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#a72095" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.